Senior Marketing Operations Manager

Albert Invent

Senior Marketing Operations Manager at Albert focused on building marketing systems and supporting demand generation initiatives. Collaborating with VP of Marketing to enhance go-to-market strategies.

Posted 6/5/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

Tech Stack

Tools & technologies

SQL

About the role

Key responsibilities & impact

Build Albert's marketing operations function from the ground up, designing the systems, processes, and infrastructure that underpin demand generation, ABM, lifecycle marketing, and executive reporting.
Define and own the marketing technology strategy, evaluating, implementing, and rationalizing tools across the stack to improve operational efficiency and funnel performance.
Establish attribution models, lifecycle stage definitions, and lead management frameworks that create clear visibility from first touch to closed revenue.
Partner with the VP of Marketing and Sales leadership to align GTM operations with pipeline targets, forecasting cycles, and company-level growth goals.
Own and administer the marketing tech stack, ensuring data integrity and seamless integration across systems.
Operationalize demand generation, ABM, event, and lifecycle campaigns by building and QA-ing emails, landing pages, forms, workflows, segmentation logic, and lead routing.
Build and maintain marketing and pipeline reporting dashboards for funnel performance, attribution, conversion rates, and pipeline contribution — delivering regular executive-level reporting.
Partner with Revenue Operations and Sales leadership to improve funnel visibility, lead handoff processes, and cross-functional alignment on pipeline metrics.
Manage relationships with external agencies and contractors to support campaign execution, ensuring accuracy and velocity across marketing programs.
Act as the internal authority on marketing operations best practices, establishing standards and processes that scale as the team and customer base grow.
Identify operational bottlenecks across the customer journey and drive improvements that increase campaign velocity and GTM efficiency.
Contribute to forecasting, planning, and GTM decision-making through data-driven analysis, surfacing insights that inform marketing and commercial strategy.

Requirements

What you’ll need

6-10 years of experience in Marketing Operations, Revenue Operations, or GTM Operations in B2B SaaS.
Deep hands-on experience with HubSpot, workflow automation, lead scoring, lifecycle management, and reporting.
Demonstrated experience supporting demand generation and ABM programs, with familiarity with platforms such as 6sense or Demandbase.
Proficiency with sequencing and sales engagement tools such as Outreach or Salesloft, and AI-driven marketing automation tooling.
Experience with BI and analytics tools such as Google Analytics, Looker, or equivalent; SQL or advanced spreadsheet modeling a plus.
Proven ability to build marketing operations infrastructure independently in a high-growth or startup environment.
Excellent written and verbal communication skills; able to engage with technical and non-technical audiences.
Collaborative mindset with the ability to work effectively across Marketing, Sales, and Revenue Operations teams.

Benefits

Comp & perks

We care about you.
Albert works hard to create a positive environment for our employees, and we think your life outside of work is important too.
We work hard and we play hard.
We value diversity. Growing and maintaining our inclusive and diverse team matters to us.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

marketing operationsrevenue operationsGTM operationsdemand generationABMlifecycle managementlead scoringreportingdata-driven analysisSQL

Soft Skills

written communicationverbal communicationcollaborationproblem-solvingstrategic thinkingrelationship managementorganizational skillsanalytical skillsadaptabilityleadership