Growth Marketing Manager – Public Sector

Akamai Technologies

Growth Marketing Manager leading B2B demand generation for Akamai’s public sector technology business. Driving pipeline, partner programs, and revenue growth across the US and Canada.

Posted 9/3/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesSeniorLead💰 $108,600 - $195,400 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in leading marketing strategies and executing demand generation programs within the public sector, with a strong focus on aligning sales and marketing efforts to drive pipeline performance and revenue growth.

Highest-signal resume keywords

B2B Demand Generation CampaignsPublic Sector Marketing StrategySales and Marketing AlignmentMarketing Data AnalysisCRM Tools Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Demand GenerationMarketing StrategyLead ConversionPipeline PerformanceCampaign Performance MonitoringBudget ManagementMulti-Channel MarketingData AnalysisSales Funnel OptimizationBrand Awareness Building

Soft Skills

CollaborationLeadershipCommunicationStrategic ThinkingProblem Solving

Tools & Technologies

CRM ToolsMarketing Automation SoftwareData Analytics PlatformsCampaign Management ToolsLead Tracking Systems

Industry Keywords

Public SectorGovernment ProcurementB2B MarketingSales PipelineChannel Partner Networks

About the role

Key responsibilities & impact

Lead marketing strategy and program execution across the US and Canada Public Sector
Align with sales leadership to develop and execute marketing strategies across target public sector audiences
Design and execute multi-channel demand generation programs that generate qualified leads and sales pipeline
Collaborate with direct sales teams and channel partners on joint marketing programs
Connect regional sales needs with global marketing and product teams to drive alignment and execution
Partner with sales teams to improve lead conversion, funnel velocity, and pipeline performance
Monitor pipeline metrics, campaign performance, and ROI to optimize marketing investments
Manage marketing budgets and allocate resources toward high-impact programs and initiatives
Build brand awareness, drive net-new pipeline, and accelerate revenue growth through direct sales initiatives and indirect partner channels

Requirements

What you’ll need

8 years of relevant experience
Bachelor's degree or its equivalent
Proven experience building and executing B2B demand generation campaigns within the technology industry
Familiarity with government procurement cycles, public sector purchasing dynamics, and key government initiatives
Experience supporting both direct sales organizations and channel partner networks
Track record of driving alignment across matrixed sales, marketing, and cross-functional teams
Data-informed mindset
Experience using marketing data and CRM tools to measure business impact

Benefits

Comp & perks

Annual bonus or incentives
Equity awards
Employee Stock Purchase Plan (ESPP)
Healthcare
401K savings plan
Company holidays
Vacation in the form of PTO
Sick time
Parental leave
Employee assistance program
Mental wellness support
Financial wellness support
GROW development programs
Mentoring
APEX Expo internal events
LinkedIn Learning
15-minute exploratory call with the Recruiter