Akamai Technologies

Channel Marketing Manager

Akamai Technologies

full-time

Posted on:

Location Type: Remote

Location: Massachusetts • United States

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Salary

💰 $105,400 - $189,600 per year

Job Level

SeniorLead

About the role

  • developing a deep understanding of Akamai's channel strategy and aligning distributor marketing initiatives to that strategy and North America sales priorities
  • building and executing joint marketing plans with distributors and TSDs to drive pipeline creation, progression, and conversion
  • driving distributor-led demand generation programs across digital, events, webinars, and content syndication
  • designing and scaling repeatable campaign frameworks across distributor and TSD ecosystems, enabling advisors, sub-agents, and partners
  • partnering with channels sales, field marketing, and distributors to support co-selling motions and accelerate pipeline
  • managing MDF investments and delivering data-driven reporting to optimize ROI and demonstrate measurable impact on pipeline and revenue

Requirements

  • 8 years of relevant experience
  • Bachelor's degree in marketing, business, or a related field
  • experience in B2B or channel marketing
  • proven track record of driving pipeline through partner-led demand generation
  • experience working with distributors, TSDs, or indirect go-to-market models
  • strong understanding of MDF strategy, partner co-marketing, and multi-tier partner ecosystems
  • strong analytical skills with a data-driven approach to decision-making and optimization
  • enjoy working cross-functionally with sales, marketing, and partner teams
  • proactive, self-motivated mindset with the ability to operate effectively in a fast-paced environment
Benefits
  • healthcare
  • 401K savings plan
  • company holidays
  • vacation (in the form of PTO)
  • sick time
  • family friendly benefits including parental leave
  • employee assistance program including a focus on mental and financial wellness
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingchannel marketingdemand generationdata-driven reportingMDF strategypartner co-marketingcampaign frameworkspipeline creationpipeline progressionpipeline conversion
Soft Skills
analytical skillscross-functional collaborationproactive mindsetself-motivatedability to operate in fast-paced environment
Certifications
Bachelor's degree in marketingBachelor's degree in business