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Ajax Systems

Regional Sales Manager – Fire and Life Safety products

Ajax Systems

Regional Sales Manager responsible for business development in commercial fire applications. Leading sales efforts for Ajax Systems in North/ West/ South India to local installers and partners.

Posted 5/25/2026full-timeRemote • 🇮🇳 IndiaSeniorLeadWebsite

About the role

Key responsibilities & impact
  • Develop and implement a strategic business development plan to sell Ajax’s newly launched EN54 line for commercial fire applications in North/ West/ South India.
  • Identify, evaluate, and onboard new Fire Installers across the region, ensuring coverage in key markets and verticals.
  • Align with Consultants, Architects, Design companies in specifying ajax’s products.
  • Develop and maintain relationships with key clients, partners, and stakeholders.
  • Analyze market data to develop and execute effective sales strategies.
  • Prepare and deliver presentations to potential clients and partners.
  • Negotiate contracts and agreements with clients and partners.
  • Manage and prioritize multiple projects and initiatives simultaneously.
  • Achievement of Sales Targets: Consistently meet or exceed assigned sales targets and key performance indicators (KPIs) on a quarterly and annual basis.

Requirements

What you’ll need
  • 10+ years of experience in fire and life safety or a similar industry in the North/ West/ South regions of India.
  • Strong technical knowledge of fire alarm certifications, standards, and market requirements.
  • Well connected with top fire alarm Installers, Consultants, Architects and Design companies.
  • Proven track record in leading the entire sales process, from identifying new business opportunities, developing proposals and presentations, negotiating, and closing deals.
  • Excellent communication and interpersonal skills to build relationships with customers, partners, and industry experts at an executive level.
  • Strong analytical skills to analyze market trends, identify customer needs, and develop effective solutions.
  • Ability to manage and prioritize multiple projects and tasks simultaneously.

Benefits

Comp & perks
  • A truly innovative product that sells itself.
  • Greenfield territory.
  • A zero bullshit culture.
  • A strong and well-coordinated team of professionals.
  • Ambitious tasks and challenges.
  • Being a part of the emerging leadership in the security space.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
fire alarm certificationsfire safety standardssales strategiesmarket analysisproposal developmentcontract negotiationproject managementKPI achievementbusiness development
Soft Skills
communication skillsinterpersonal skillsrelationship buildinganalytical skillsleadershipnegotiation skillsorganizational skillspresentation skillsstrategic thinking