Aisle 518 Strategies

General

• You are the client lead – that means articulating your vision for the digital program in full, producing the results, and keeping the client updated on our progress.
• You will get regular support given the nature of these clients, but this is your show.
• You are expected to be able to lead the work independently.
• Work with the digital advertising team on the strategic development and implementation of large-scale direct response marketing campaigns.
• Calendar and run email and SMS programs designed to mobilize supporters, often with an emphasis on small-dollar, online fundraising.
• You will write the majority of the content, but you will have production support in this role.
• Create fundraising projections for your clients and maintain regular reporting to track progress to goals.
• Monitor email deliverability and ensure proper list hygiene practices.
• Support additional fundraising needs from clients as necessary, including but not limited to managing digital bundling or partner fundraising programs.
• Some work managing client stores and websites could be necessary, including working with outside vendors or developers to manage these projects.
• In this role, you’ll be expected to mentor junior staff, including but not limited to their scope of work on your accounts, and with that comes the expectation that you are going to help train them to do the work you already know how to do very well.
• Some business development potentially, especially if it’s going to be one of your clients.
• Ability to work nights and weekends when necessary, particularly around the election, fundraising deadlines and during big moments for your clients.
• Other duties as necessary.

Senior Digital Strategist