Director, Brand Marketing
Airwallex
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • United States
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Salary
💰 $165,000 - $275,000 per year
Job Level
About the role
- Define the Americas brand marketing strategy aligned to global brand direction
- Serve as the brand custodian for the Americas
- Lead the development and deployment of integrated brand campaigns
- Localize and amplify global brand platforms for the Americas
- Own and manage relationships with creative, media, and specialist agencies
- Partner with regional and global social teams to ensure social-first content
Requirements
- 15+ years of experience in Brand and/or Integrated Marketing
- Proven experience building and scaling a brand identity in the Americas
- Deep experience planning and executing multi-channel brand campaigns
- Expert-level ability to translate complex fintech/SaaS products into human-centric narratives
- Comfortable toggling between high-level brand strategy and hands-on execution
Benefits
- Medical, dental, and vision insurance
- 401(k) plan
- Short-term and long-term disability
- Basic life insurance
- Well-being benefits
- 20 paid days of vacation
- 12 paid days of company holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
brand marketing strategyintegrated brand campaignsmulti-channel brand campaignsbrand identity developmentnarrative translationfintechSaaS
Soft Skills
relationship managementcollaborationstrategic thinkingexecutionlocalization