
Global Events Manager
Aircall
full-time
Posted on:
Location Type: Hybrid
Location: Seattle • Washington • United States
Visit company websiteExplore more
Salary
💰 $120,000 - $150,000 per year
About the role
- Own Aircall’s first and third party **global events strategy and calendar**, aligning activities with company OKRs, brand goals, and ecosystem priorities.
- Build and manage the overarching **Global Event Playbook** — defining the framework and standards for design, messaging, ROI measurement, and enablement for global first/third party and partner ecosystem events.
- Partner closely with **Regional Marketing**, **Partner Marketing**, and **Brand** teams to ensure partner and customer storytelling are seamlessly woven into the narratives of flagship events.
- Forecast event performance, pipeline impact, and budget allocation across first-, third-, and partner-led initiatives.
- Collaborate with **Marketing Operations** to ensure consistent data tracking, streamlined follow-up processes, and reporting infrastructure.
- Lead the planning and full-cycle execution of all large-scale global (first, and third party) events (approx 4 per year).
- Build and deliver a quarterly first-party virtual event playbook (“webinar-in-a-box”), executing the global version and enabling Regional Marketing Managers to localise and replicate it regionally.
- Drive cross-functional alignment with **Sales, Customer Success, and Partnerships** to define engagement goals and activation strategies for global events.
- Oversee all logistics, creative production, vendor relationships, and communications for global activations.
- Support operational delivery for **partner-facing events** (e.g. quarterly partner live trainings), collaborating with Partner Marketing on setup, tech platforms, and comms.
- Work cross-functionally with Content and Brand to ensure a rolling catalogue of global event formats is available and regularly updated, enabling regional marketers to deliver high-quality, localised activations from a centralised library of materials.
- Lead post event analysis and reporting for global activations, tracking event ROI, pipeline influence, and partner engagement and ensuring results and learnings are shared with stakeholders.
- Deliver **post mortem Performance Reports for Global Events**, sharing insights, learnings,and recommendations for continuous improvement.
- Create and distribute enablement materials — playbooks, guides, and templates — to standardise event delivery globally.
- Partner with **Product Marketing**, **Brand**, and **Sales Enablement** to ensure event content aligns with commercial priorities.
Requirements
- 5+ years’ experience in **event or field marketing**, ideally within B2B SaaS or technology.
- Proven track record managing **large-scale global events** across multiple regions.
- Excellent **project management and organisational skills**, with the ability to balance strategic thinking and hands-on delivery.
- Strong stakeholder management and collaboration skills, with experience working cross-functionally in a global environment.
- Analytical mindset — confident in building reporting dashboards and interpreting ROI metrics.
- Experience working with partner ecosystems (e.g. HubSpot, Salesforce, Zendesk, Monday.com) a plus.
- Proficiency in tools such as **HubSpot, Salesforce, Monday, Goldcast**, Looker, etc.
- Comfortable working across time zones and travelling up to 20% during key event periods.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
event marketingproject managementROI measurementdata trackingreportingevent performance analysisstakeholder managementcross-functional collaborationlarge-scale event executionanalytical skills
Soft Skills
organizational skillsstrategic thinkinghands-on deliverycollaboration skillscommunication skills