Identify, recruit, and onboard new affiliates to increase reach and drive user acquisition across the region
Own the execution of affiliate campaigns, from ideation through implementation and performance analysis
Build and maintain strong relationships with key affiliate partners, ensuring ongoing performance and growth
Maintain clear communication with affiliates, keeping them updated on offers, brand guidelines, and key promotions
Fulfill the quarterly strategy by owning tactics, campaigns, initiatives, and experiments for the affiliate channel
Work closely with our Growth Director, Affiliates and other team members in the department
Collaborate with Growth Director & local teams to ensure regional strategies are tailored to market-specific needs, including local content, offers, and promotional strategies
Stay ahead of industry trends and innovations in affiliate marketing, constantly iterating and experimenting with new strategies
Leverage user and partner insights to refine the affiliate strategy and contribute to product and service improvements
Take part in the whole growth experimentation cycle - from ideation through implementation and analysis
Constantly analyze, experiment, and iterate to improve performance and uncover new opportunities
Think creatively about ways to grow and reach OKRs
Work with other departments to gather insights from users and partners and suggest improvements
Requirements
A growth mindset and data-driven decision-making approach
2-4 years of experience in digital marketing
Proven track record of managing affiliate program(s)
Strong understanding of digital marketing strategy
Experience in data analysis
Strong verbal and written communication skills in English & Arabic
Bachelor’s degree in Marketing or related fields (Nice to have)
Prior experience or familiarity with affiliate or influencer marketing on performance basis (Nice to have)
Prior experience in the tech, telecommunications or eCommerce industry (Nice to have)
Prior experience in business development, account management (Nice to have)
Certificates and courses in digital marketing and research methods (Nice to have)
Knowledge of eSIM and GSMA-related technologies and services (Nice to have)
Proficiency and practical experience in AI to enhance partnership management (Nice to have)