AIPERIA

Marketing

• You are responsible for AIPERIA's marketing channels: from event and email marketing to social media (focus on LinkedIn) and website content.
• You will conceptually develop and implement campaigns for lead generation and drive cross-channel execution of ideas.
• You will maintain the campaign calendar for all marketing channels and work closely with Sales & Product to align marketing measurably with pipeline and revenue.
• You will use performance KPIs to manage strategies in a data-driven way and continuously optimize to identify the best formats and content for our target audience.
• You will independently prioritize initiatives based on impact and available resources.
• You will continuously monitor trends, opportunities and competitors — and spot potential before others do.

Marketing Manager