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Head of Marketing
Agile SolutionsHead of Marketing managing demand generation and pipeline growth. Leading the marketing team and executing campaigns for a data transformation service organization.
Tech Stack
Tools & technologiesAWSCloudInformatica
About the role
Key responsibilities & impact- Own demand generation and pipeline contribution through multi‑channel campaigns, ABM, digital activity, events and nurture programs.
- Execute campaigns hands‑on while optimizing conversion across the funnel in partnership with Sales.
- Lead co‑marketing initiatives with Informatica, Snowflake, Microsoft, Semarchy and AWS.
- Secure and manage MDF, run joint campaigns, and strengthen Agile’s visibility across partner ecosystems.
- Define and refine Agile’s value propositions and productized services.
- Ensure messaging is differentiated, persona‑aligned and grounded in customer and market insight.
- Act as a strategic partner to Sales, co‑owning pipeline goals and supporting deal acceleration.
- Deliver sales enablement assets including pitch decks, playbooks, case studies and competitive positioning.
- Own Agile’s brand narrative, tone of voice and messaging architecture.
- Ensure consistent, compelling communication across all channels and internal teams.
- Build a content engine that supports awareness, demand and sales.
- Oversee creation of whitepapers, case studies, blogs, webinars and partner‑aligned content.
- Own HubSpot as the marketing tech stack, ensuring accurate reporting, attribution and automation.
- Track KPIs including pipeline contribution, campaign performance and ROI.
- Manage the marketing budget and MDF allocations to maximize commercial impact.
- Lead and develop the existing marketing team while remaining hands‑on with execution.
- Manage external contractors and agencies to extend capability and scale delivery efficiently.
- Drive alignment across Marketing, Sales, Alliances and Consulting.
- Provide insight and recommendations to senior leadership to support commercial decision‑making.
Requirements
What you’ll need- A proven track record in demand generation and pipeline growth , with hands‑on experience executing campaigns as well as shaping strategy.
- Experience in a consulting or professional services environment , with a strong understanding of how to market complex, high‑value services.
- Familiarity with technology partner ecosystems (e.g., Informatica, Snowflake, Microsoft, Semarchy, AWS) and experience securing and managing MDF or co‑marketing programs.
- Leadership experience as a player/manager, able to set direction while remaining hands‑on with execution across campaigns, content, digital and operations.
- Experience developing and coaching high ‑ performing teams , including managing existing internal resources and external contractors or agencies.
- Strong strategic thinking and problem ‑ solving skills , with the ability to translate market insight into clear propositions and GTM plans.
- Practical expertise in digital marketing , including content, social, ABM, email, events and marketing automation.
- Excellent analytical skills , with the ability to interpret data, optimise performance and make evidence‑based decisions.
- Exceptional communication and interpersonal skills , with the ability to collaborate effectively across Sales, Alliances, Consulting and senior leadership.
- A bias for action , thriving in a fast‑paced, results‑oriented environment where commercial impact matters.
- Exposure to Hubspot would be an advantage.
- Previous experience within a Data & Analytics, Cloud Services company
- Exposure to previous experience marketing within a Consulting Services, Business Services, or Software sales sector.
Benefits
Comp & perks- 25 days + Bank Holidays
- Company pension contributions
- Electric Vehicle Salary Sacrifice
- Private Medical Insurance
- Health Cash Plan
- My Gym Discounts
- Death in Service (4 x basic salary)
- Employee recognition with Amazon vouchers
- Certificate of Sponsorship Support/Indefinite Leave to Remain
- Subsidised employee parking (MK Office)
- Enhanced Maternity and Paternity Pay
- Career Progression, training, and development
- Supportive and passionate colleagues
- Social Solutions (supporting health and wellbeing)
- Flexibility in working hours/pattern
- Positive company brand, image, and reputation
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationpipeline growthcampaign executiondigital marketingABMmarketing automationcontent marketingstrategic thinkinganalytical skillsproblem solving
Soft Skills
leadershipteam developmentcommunicationinterpersonal skillscollaborationstrategic partnershipbias for actionadaptabilityresults-orientedinsight-driven