Agicap

Regional Marketing Manager

Agicap

full-time

Posted on:

Location Type: Hybrid

Location: Austin • Texas • United States

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Salary

💰 $80,000 - $100,000 per year

About the role

  • Develop and execute regional marketing strategies to drive revenue and demand generation, and brand awareness in the US market.
  • Serve as a strategic marketing partner to the US CRO and regional sales teams, ensuring strong alignment on business goals and pipeline development.
  • Collaborate with global marketing at HQ and our GTM agency to tailor and execute performance campaigns for the US market, utilizing a broad mix of digital and traditional marketing channels.
  • Foster relationships with industry partners, associations, and influencers in the finance field.
  • Plan, coordinate, and execute webinars, field events, and industry conferences, including logistics, audience acquisition, and speaker management.
  • Communicate strategies, campaign plans, and results across regional and global teams for maximum impact and alignment.
  • Analyze key marketing metrics and campaign performance, providing actionable insights and recommendations for future investments.
  • Continually monitor US and industry trends to refine messaging and marketing tactics.
  • Focus on driving Pipeline and MRR (monthly recurring revenue) through effective marketing mix and campaign execution.
  • Grow and position the AGICAP brand as a leader in cash flow management software within the US market.
  • Independently manage a variety of marketing projects, such as producing customer case studies and video testimonials, from ideation through completion.

Requirements

  • Minimum 3-5 years’ experience in field marketing or regional marketing roles, ideally within B2B SaaS or technology sectors.
  • Demonstrated success working as a key business partner to sales, country managers, and cross-functional stakeholders on regional strategy.
  • Entrepreneurial, highly sales-oriented approach with a proven ability to thrive in a start-up or fast-growing environment.
  • Excellent project management and communication skills.
  • Experience with HubSpot and event/webinar tools is preferred.
  • Strong ability to work independently, prioritize workloads, and drive multiple projects simultaneously to completion.
  • Experience collaborating across international teams and cultures.
  • Passionate team player who takes initiative and is motivated to achieve both personal and team goals.
  • Bonus: Experience working with US and/or global SaaS companies; familiarity with cash flow or financial management solutions is a plus.
Benefits
  • Competitive benefits package, including comprehensive health coverage and a 401(k) plan
  • Stock options available for top performers
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
field marketingregional marketingB2B SaaScampaign executionpipeline developmentmarketing metrics analysiscustomer case studiesvideo testimonialsdigital marketingtraditional marketing
Soft Skills
project managementcommunicationentrepreneurial mindsetsales-orientedindependent workprioritizationinitiativeteam collaborationrelationship buildingstrategic thinking