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Mid-level Commercial Trade Marketing Analyst
AfyaAnalista de Trade Marketing Pleno managing brand activation and events for Medcel in medical education. Planning and executing initiatives to enhance brand awareness and sales in universities.
About the role
Key responsibilities & impact- Plan and execute, together with the brand ambassador, activities to activate Medcel within the universities in your portfolio, taking into account the particularities of each campus and audience.
- Represent Medcel at in-person or virtual events and present our products to our target audience via digital meeting platforms or by attending events in person, increasing brand awareness to drive company results.
- Create monthly activities to include in the brand ambassador's checklist, monitor each ambassador's results, assist with questions and correct activities that are not carried out correctly.
- Monitor the number of students at each university, tracking growth or decline and always comparing results to previous years.
- Map and identify new universities in your region and recruit new ambassadors to ensure 100% coverage.
- Ensure ambassadors have the necessary information to promote our products and brand within institutions and their contacts through regular meetings, training, support materials and daily assistance.
- Act in accordance with legal requirements and internal policies.
Requirements
What you’ll need- Bachelor's degree in Business Administration, Marketing, Communications or related fields.
- Experience in trade marketing, relationship management, or commercial/sales roles.
- Experience in the education sector is a plus.
- Intermediate Microsoft Office skills.
- Desirable: working knowledge of Salesforce and CRM systems.
- Hybrid position based in Belo Horizonte, MG.
- Availability to travel.
Benefits
Comp & perks- Meal allowance / meal voucher.
- Flexible working hours and assignments (for remote roles).
- Transportation voucher (for hybrid or on-site roles).
- Profit-sharing (PLR).
- Flexible benefits via Flash Card (use as you prefer).
- Gympass / Wellhub.
- Psicologia Viva (online platform for appointments with psychologists and nutritionists).
- Health and dental insurance.
- Life insurance.
- Extended parental leave (up to 6 months for mothers and 20 days for fathers).
- Rede D'Ór: support and important information for mother and baby health through a network of accredited nurses.
- Partnership with SESC in your region (varied programming in education, health, culture, leisure and social assistance).
- Birthday Day Off (one day off to take on your birthday or during your birthday month).
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Trade MarketingRelationship ManagementCommercial RolesSales ExperienceBrand Activation Strategies
Soft Skills
CommunicationTeam CollaborationProblem SolvingTraining and Support
Certifications
Bachelor's Degree in Business AdministrationBachelor's Degree in MarketingBachelor's Degree in Communications