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Senior Product Manager – Enterprise Growth, Expansion, SaaS B2B
AfyaSenior Product Manager leading enterprise growth and retention strategy for a healthtech company. Collaborating across digital product, sales, marketing, and engineering teams.
About the role
Key responsibilities & impact- Map the market of mid-sized and large clinics, identifying buyer profiles, needs, and competitors;
- Conduct interviews with clients, prospects, and lost accounts to identify adoption triggers and barriers;
- Identify gaps in the value proposition and opportunities for differentiation within the enterprise segment;
- Build analyses and product evolution scenarios, providing clear recommendations and defined trade-offs;
- Present insights and strategic direction to executive leadership with clarity and supporting evidence;
- Partner with the Sales team to unblock deals in large accounts and overcome product-related obstacles;
- Collaborate with Growth Marketing to define the ICP (ideal customer profile) and acquisition and expansion strategies;
- Lead discovery processes and influence the delivery of priority growth initiatives;
- Prioritize product enhancements that accelerate acquisition, activation, and retention, balancing short- and long-term goals;
- Align multiple squads, translating business needs into a clear, actionable backlog;
- Monitor the health of the enterprise base, structuring retention, expansion, and perceived value uplift strategies.
Requirements
What you’ll need- Bachelor's degree in Business Administration, Engineering, Technology, or related fields;
- Strong experience in B2B Product Management, especially in mid- or large-scale SaaS;
- Experience with enterprise or mid-market customers, dealing with complex sales cycles and multiple stakeholders;
- Advanced analytical skills, with experience building scenarios and strategic recommendations;
- Experience with discovery and delivery in high-ambiguity environments and with imperfect data;
- Proficiency with product and business metrics such as churn, retention, cohorts, LTV/CAC, and unit economics;
- Ability to influence cross-functional stakeholders without direct reporting lines;
- Experience working with teams such as Sales, Customer Success, Engineering, and Growth;
- Executive communication skills, with clarity in crafting narratives and presentations;
- Nice-to-have:
- Experience in healthtech or SaaS for healthcare professionals;
- Experience with multi-product portfolios, APIs, or B2B integration platforms;
- Experience with enterprise sales motion or Product-Led Sales.
Benefits
Comp & perks- Meal allowance / meal voucher;
- Flexible hours and work arrangements (for remote positions);
- Transportation allowance (for hybrid or on-site positions);
- Profit-sharing (PLR);
- Multi-benefits: flexible benefit via Flash Card to use as preferred;
- Gympass / Wellhub;
- Psicologia Viva (online platform for therapy and nutrition consultations);
- Health and dental insurance;
- Life insurance;
- Extended parental leave (up to 6 months for mothers and 20 days for fathers);
- Rede D'Ór: support and important information for mother and baby health with a network of accredited nurses;
- Birthday day off (one day off to take on your birthday or during your birthday month);
- Learning platform with various courses to enhance your knowledge (UCA);
- Language academy (AIA);
- Leadership development program;
- Discounts on undergraduate and graduate courses at Afya educational institutions.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B Product ManagementSaaSanalytical skillsproduct metricsbusiness metricschurnretentionLTV/CACunit economicsdiscovery and delivery
Soft Skills
influenceexecutive communicationclarity in presentationscollaborationprioritizationstrategic directionanalytical thinkingproblem-solvingstakeholder managementnarrative crafting
Certifications
Bachelor's degree in Business AdministrationBachelor's degree in EngineeringBachelor's degree in Technology