Afya

Mid-level Marketing Analyst – Regional

Afya

full-time

Posted on:

Location Type: Hybrid

Location: São PauloBrazil

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About the role

  • Support handling marketing requests from regional units
  • Contribute to adapting national campaigns to local market realities
  • Participate in the planning and execution of regional communication activities
  • Organize and lead schedules and meetings with representatives from regional units
  • Ensure regional initiatives are aligned with brand guidelines and overall strategy
  • Support projects to regionalize communications, taking into account the cultural and market characteristics of each location
  • Lead negotiations with regional suppliers (print shops, offline media, local production, etc.)
  • Execute offline media and regional materials procurement processes, in partnership with internal teams
  • Support the planning and execution of the institution’s participation in regional events (conferences, trade shows, medical meetings, local activations, etc.)
  • Monitor timelines, suppliers, and deliverables related to events
  • Develop regional action plans with a clear beginning, middle, and end, tracking execution and results
  • Record learnings and best practices to improve regional strategies

Requirements

  • Previous experience in marketing, communications, or project management
  • Experience interfacing with different departments or business units
  • Experience negotiating with and managing suppliers
  • Strong organizational skills and the ability to manage deadlines and schedules
  • Experience with offline media (radio, OOH, print, local media, etc.)
  • Experience with regional campaigns and local activations
  • Knowledge of marketing planning
Benefits
  • Meal allowance / meal voucher
  • Flexible hours and work arrangements (for Remote roles)
  • Commuter allowance / transportation voucher (for Hybrid or On-site roles)
  • Profit-sharing (PLR)
  • Multi-benefit: flexible benefits via Flash Card to use as preferred
  • Gympass / Wellhub
  • Psicologia Viva (online platform for psychologist and nutritionist consultations)
  • Health and dental insurance
  • Life insurance
  • Extended parental leave (up to 6 months for mothers and 20 days for fathers)
  • Rede D'Ór: support and important information for mother and baby health through a network of accredited nurses
  • Birthday day off (one day off to take on your birthday or during your birthday month)
  • Learning platform with a variety of courses to enhance your knowledge (UCA)
  • Language academy (AIA)
  • Leadership development program
  • Discounts on undergraduate and graduate courses at Afya education units
  • Premium subscription to Afya iClinic and Afya Whitebook
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketingcommunicationsproject managementnegotiationoffline mediaregional campaignslocal activationsmarketing planning
Soft Skills
organizational skillsdeadline managementschedulinginterdepartmental communication