
Mid-level Marketing Analyst – Regional
Afya
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • Brazil
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About the role
- Support handling marketing requests from regional units
- Contribute to adapting national campaigns to local market realities
- Participate in the planning and execution of regional communication activities
- Organize and lead schedules and meetings with representatives from regional units
- Ensure regional initiatives are aligned with brand guidelines and overall strategy
- Support projects to regionalize communications, taking into account the cultural and market characteristics of each location
- Lead negotiations with regional suppliers (print shops, offline media, local production, etc.)
- Execute offline media and regional materials procurement processes, in partnership with internal teams
- Support the planning and execution of the institution’s participation in regional events (conferences, trade shows, medical meetings, local activations, etc.)
- Monitor timelines, suppliers, and deliverables related to events
- Develop regional action plans with a clear beginning, middle, and end, tracking execution and results
- Record learnings and best practices to improve regional strategies
Requirements
- Previous experience in marketing, communications, or project management
- Experience interfacing with different departments or business units
- Experience negotiating with and managing suppliers
- Strong organizational skills and the ability to manage deadlines and schedules
- Experience with offline media (radio, OOH, print, local media, etc.)
- Experience with regional campaigns and local activations
- Knowledge of marketing planning
Benefits
- Meal allowance / meal voucher
- Flexible hours and work arrangements (for Remote roles)
- Commuter allowance / transportation voucher (for Hybrid or On-site roles)
- Profit-sharing (PLR)
- Multi-benefit: flexible benefits via Flash Card to use as preferred
- Gympass / Wellhub
- Psicologia Viva (online platform for psychologist and nutritionist consultations)
- Health and dental insurance
- Life insurance
- Extended parental leave (up to 6 months for mothers and 20 days for fathers)
- Rede D'Ór: support and important information for mother and baby health through a network of accredited nurses
- Birthday day off (one day off to take on your birthday or during your birthday month)
- Learning platform with a variety of courses to enhance your knowledge (UCA)
- Language academy (AIA)
- Leadership development program
- Discounts on undergraduate and graduate courses at Afya education units
- Premium subscription to Afya iClinic and Afya Whitebook
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketingcommunicationsproject managementnegotiationoffline mediaregional campaignslocal activationsmarketing planning
Soft Skills
organizational skillsdeadline managementschedulinginterdepartmental communication