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Marketing Executive
Africa BrightMarketing Executive at Ekwa Marketing Inc. leading and executing digital marketing campaigns and events.
About the role
Key responsibilities & impact- Plan and manage virtual marketing events and podcasts (guest outreach, promotion, follow-up).
- Run digital campaigns to generate and nurture leads.
- Design and manage marketing assets (banners, emails, landing pages) using tools like Canva, ConvertKit, and Stripo.
- Oversee end-to-end campaign execution and reporting.
- Repurpose content into engaging posts, newsletters, and clips.
- Collaborate with internal teams and partners for brand growth.
- Track metrics and optimize campaign performance.
Requirements
What you’ll need- Bachelor’s degree in Marketing, Communications, or related field.
- 3–5+ years of proven experience in digital marketing and campaign management.
- Expertise in event marketing, podcast promotion, and lead generation.
- Skilled in email marketing and paid ads (Google, Meta, LinkedIn).
- Strong communication, creativity, and analytical abilities.
- Proficient in Canva, ConvertKit, Stripo, Google Workspace, and Zoom.
- Self-motivated, organized, and able to manage multiple projects independently.
- Experience mentoring junior marketers is a plus.
Benefits
Comp & perks- Work-from-Home: Enjoy the convenience of remote work.
- EPF/ETF: Enrollment in Sri Lanka’s employee provident and trust funds.
- Legal Compliance: Adherence to the Sri Lankan Shop and Office Act.
- Paid leave
- Selected training/certification programs
- Performance-based annual rewards
- Global Exposure: Work with international clients and a diverse team of 250+ employees worldwide.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Campaign ExecutionContent RepurposingAnalytics TrackingProject ManagementPodcast Promotion
Soft Skills
Strong CommunicationCreativityAnalytical AbilitiesSelf-MotivatedOrganizational Skills