Integrated Marketing Manager
ID.me
Staff Product Manager, Marketplace Performance
Affirm
full-time
Posted on:
Location Type: Hybrid
Location: California, Connecticut, New Jersey, New York, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $200,000 - $275,000 per year
Job Level
Lead
About the role
- Define and drive product strategy for merchant performance growth, intelligence, and attribution
- Lead product strategy for Merchant Performance Growth, building campaign tools, traffic quality controls, and creative/placement options
- Build Merchant Intelligence & Enablement capabilities including performance dashboards, actionable insights, predictive demand signals, and reporting
- Drive Attribution & Trust by developing reliable tracking, automated link validation, and incrementality models
- Partner with engineering and data science to improve traffic quality and relevance
- Collaborate with partnerships, analytics, and design to ensure the platform is a trusted, high-performance acquisition channel
- Define metrics tied to incremental GMV, merchant ROI, and retention; prioritize initiatives based on impact on merchant trust and long-term supply health
- Deliver tools and systems that improve traffic quality, empower merchants with actionable insights, and deliver trusted attribution and reporting
Requirements
- 6+ years of product management experience, ideally in marketplaces, ads, performance marketing, or affiliate ecosystems
- Merchant-first mindset with understanding of incremental revenue, ROI, and scalability
- Experience creating clarity in ambiguous spaces and building 0→1 products and scaling systems
- Analytical rigor with comfort in funnels, attribution, and incrementality
- Proven ability to influence and align with engineering, data science, partnerships, PMM and design
- Track record of shipping complex products with measurable impact on revenue or growth
- Comfortable driving initiatives independently while collaborating across multiple teams
- Requires either equivalent practical experience or a Bachelor’s degree in a related field
Benefits
- Base pay part of total compensation including equity rewards and stipends
- Monthly stipends for health, wellness and tech spending
- 100% subsidized medical coverage for you and your dependents
- Dental and vision coverage for you and your dependents
- Equity (Equity Grade - 13) and employee stock purchase plan (ESPP)
- Flexible Spending Wallets - generous stipends for Technology, Food, Lifestyle, and family forming expenses
- Time off - competitive vacation and holiday schedules
- Remote-first work with flexibility to work almost anywhere within the country of employment
- Reasonable accommodations during the hiring process
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product strategymerchant performance growthcampaign toolsperformance dashboardspredictive demand signalsreliable trackingautomated link validationincrementality modelsanalyticsperformance marketing
Soft skills
analytical rigorinfluencecollaborationclarity in ambiguityindependent initiativemerchant-first mindsetbuilding 0→1 productsscalabilitycross-team collaborationalignment
Certifications
Bachelor’s degree
