
Marketing Manager
Aethos Hotels
full-time
Posted on:
Location Type: Hybrid
Location: Ericeira • Portugal
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About the role
- Own and execute the annual and seasonal marketing plan for Aethos Ericeira, aligned with global brand strategy and commercial objectives
- Identify opportunities to strengthen brand visibility, drive demand, and support room, F&B, and experience-led initiatives
- Monitor performance, trends, and results, translating insights into clear actions and improvements
- Lead the creation, curation, and rollout of all local marketing content across digital and print
- Oversee copy, visuals, and storytelling to ensure consistency, quality, and strong brand alignment
- Manage the property’s website content in collaboration with central teams, ensuring accuracy and freshness
- Own and manage all local social media channels, ensuring alignment with global strategy in collaboration with the Head of Social Media & Influencer Marketing
- Lead community management, including engagement and guest review responses, with a strong brand voice
- Manage local PR activity, including media requests, press materials, and coverage tracking
- Coordinate and host media and influencer stays, ensuring thoughtful itineraries and seamless experiences
- Lead the planning and execution of local marketing events, brand activations, and collaborations
- Work closely with Brand, Sales, Revenue, and Operations teams to ensure aligned messaging and objectives
Requirements
- Fluent in English and Portuguese (native or near-native Portuguese preferred)
- 4+ years’ experience in marketing, ideally within hospitality, lifestyle, or luxury sectors
- Strong writing and editing skills in both English and Portuguese
- Confident managing multiple projects with a high level of organisation and attention to detail
- Proficient in Canva and other design softwares (Figma, Adobe Creative Suite) considered a plus
- Strong content creation skills and an eye for composition; photography skills are a plus
- Experience with email marketing platforms (Revinat preferred)
- Proactive, collaborative, and comfortable taking ownership
Benefits
- An executive, visible role with real ownership
- Flexible working arrangements and the possibility to work remotely
- Ongoing development and growth conversations
- Career progression opportunities within a fast-growing international brand
- Employee rates + 1 free night per year across all Aethos destinations
- Complimentary Aethos membership
- Family & Friends hotel rates
- Close collaboration with the central Brand & Marketing leadership
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketingcontent creationcopywritingeditingproject managementemail marketingphotography
Soft Skills
organizationattention to detailcollaborationproactivityownership