AeroVironment

Marketing Manager

AeroVironment

full-time

Posted on:

Location Type: Hybrid

Location: Simi Valley • California • Pennsylvania • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $133,630 - $189,420 per year

About the role

  • Owns the strategic planning, execution, and measurement of new product launches and sustainment marketing campaigns, collaborating with key business area stakeholders to ensure alignment with business objectives
  • Manages contractors, vendors, and budgets for marketing initiatives, ensuring efficient allocation of resources and timely execution
  • Partners with Business Development, Program Management, and Product Line Managers to identify market opportunities, translate customer needs into solutions, and prioritize high-impact growth segments
  • Owns assigned marketing budget and ensures alignment with annual operating plan (AOP) objectives
  • Defines, tracks, and analyzes marketing KPIs to continuously optimize campaign effectiveness and ROI
  • Leads the creation and execution of external communications and messaging strategies that differentiate our products and amplify brand presence
  • Builds direct customer insight through trade shows, industry events, and professional societies to refine messaging, inform positioning, and gather actionable market intelligence
  • Analyzes customer, competitor, and market data to identify gaps, opportunities, and positioning strategies
  • Drives cross-functional collaboration, transforming ideas into actionable initiatives with measurable impact

Requirements

  • Bachelor’s degree in Marketing or Communications; or equivalent combination of education, training, and experience
  • 5 – 8 years of experience in product marketing, preferably in defense, aerospace, robotics, or autonomy
  • Deep understanding of strategic product marketing concepts, processes, and best practices
  • Proven ability to manage multiple, complex projects simultaneously with strong organizational, analytical, and project management skills
  • Experience collaborating with cross-functional teams, including engineering, business development, and government affairs
  • Proficiency in MS Office (Word, PowerPoint, Excel, Outlook) and marketing automation tools such as HubSpot or Campaign Monitor
  • Willingness to travel within the U.S. up to 25%.
Benefits
  • AV offers an excellent benefits package including medical, dental vision, 401K with company matching, a 9/80 work schedule and a paid holiday shutdown.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
strategic product marketingmarketing KPIscampaign effectivenessproject managementmarket analysiscustomer insightbudget managementresource allocationdata analysisROI optimization
Soft Skills
organizational skillsanalytical skillscollaborationcommunicationleadershipproblem-solvingtime managementadaptabilitycreativitycustomer focus