CRM Manager

Advertise Purple

CRM Manager managing HubSpot CRM infrastructure and outbound sales operations for Advertise Purple. Overseeing lead generation, outreach automation, and pipeline reporting for efficient sales processes.

Posted 5/23/2026full-timeRemote • California • 🇺🇸 United StatesMid-LevelSenior💰 $85,000 - $110,000 per yearWebsite

About the role

Key responsibilities & impact

Design and maintain HubSpot CRM infrastructure, including data structure, lifecycle stages, and field mapping
Manage contact and company record standardization, deduplication workflows, and ongoing data hygiene
Source prospect data using platforms such as StoreLeads and other emerging commerce datasets
Design and optimize outreach sequences within Smartlead.ai for both bulk and targeted campaigns
Monitor email deliverability, sender reputation, and suppression lists
Track pipeline health including stage definitions, deal velocity, and BDR-to-close conversion rates

Requirements

What you’ll need

Deep experience managing CRM infrastructure, ideally within HubSpot
Strong understanding of outbound sales operations and lead generation workflows
Experience working with enrichment, validation, and prospecting tools
Ability to build and manage automation through workflow tools and integrations
Strong data analysis skills with the ability to translate insights into operational improvements
3+ years of experience in sales, marketing, or sales operations

Benefits

Comp & perks

Health insurance
401(k) matching
Paid time off
Flexible work arrangements
Professional development opportunities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

CRM infrastructure managementdata structure designlifecycle stages managementfield mappingdata hygieneoutbound sales operationslead generation workflowsdata analysisautomation through workflow toolsprospecting tools

Soft Skills

ability to translate insightsoperational improvements