
Senior Media Analyst
Adtail
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • Brazil
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Job Level
About the role
- Responsible for monitoring the client's daily routine workflow and maintaining contact with clients via email and chat to stay informed and collect information for the project;
- Responsible for monitoring account budgets and targets daily using media platforms and spreadsheets to maintain control and inform decision-making for the project;
- Create and optimize performance and/or branding media campaigns with the objective of delivering the results defined by the client;
- Develop media plans based on the client's brief or by identifying new investment opportunities;
- Prepare campaign performance reports (daily, biweekly and/or monthly) through analysis of results obtained from media tools;
- Review and monitor accounts weekly through tool analyses to apply best practices to projects and ensure correct communication;
- Participate in required trainings for professional development and keep Google Ads (Fundamentals, Display, Search, Shopping, Video, Mobile and Analytics) and Bing certifications up to date.
Requirements
- Advanced knowledge of the main media KPIs to evaluate overall results, understand how metrics influence one another, and support decision-making based on that analysis.
- Advanced knowledge of Google Ads, Google Analytics and Facebook for creating, optimizing and evaluating all campaign types, with mastery of best practices.
- Intermediate knowledge of Google Workspace for producing reports and presentations.
- Intermediate knowledge of Project Management to lead accounts and take the necessary actions to achieve all targets. All Google Ads certifications.
- Focus, organization and adherence to deadlines.
- Strong numerical skills, teamwork, flexibility, autonomy and proactivity.
- Good client relationship skills and tact in client interactions, since our Media team deals directly with clients.
Benefits
- 💳 Meal and food allowance with a fixed monthly value (Flash Card);
- 💳 Home Office allowance of R$ 200.00 per month to be used as you prefer between home office and other categories such as culture, education or mobility (Flash Card);
- 🎁 CRM & Bonus (Flash Card) with discounts at partner stores and restaurants;
- 😎 Reduced working hours on your birthday + bonus on the Flash Card;
- 🏋🏽♂️ TotalPass;
- 🚑 Health insurance;
- 🦷 Dental insurance;
- 👶🏼 Childcare assistance;
- 👩🏻🍼 Extended maternity leave;
- 👨🏻🍼 Extended paternity leave;
- 💙 Life insurance;
- 📚 Adtail Academy - training for development of soft skills and hard skills;
- 📓 Partnership with English school Open English - discounts of up to 40% on courses;
- 🎓 Partnership with FECAP - 10% discount on undergraduate, graduate and MBA courses and 20% discount for Master's programs;
- ✏️ Partnership with PUCRS - 10% discount on graduate courses and certifications;
- 📖 Partnership with FIA Business School - discounts from 10% to 30% on MBA, graduate, undergraduate and extension courses (benefit also extends to dependents);
- 💰 Profit Sharing and Results Program;
- 🤝 Partnership with the CLUDE app (including unlimited telemedicine consultations with General Practitioners in General Medicine, Psychology and Nutrition, plus discounts on medications).
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
media KPIsGoogle AdsGoogle AnalyticsFacebook AdsGoogle WorkspaceProject Managementcampaign optimizationperformance reportingbudget monitoringdata analysis
Soft Skills
focusorganizationadherence to deadlinesnumerical skillsteamworkflexibilityautonomyproactivityclient relationship skillstact
Certifications
Google Ads certifications