Adtail

Analyst

• Responsible for monitoring the client's daily routine workflow and maintaining contact with clients via email and chat to stay informed and collect information for the project;
• Responsible for monitoring account budgets and targets daily using media platforms and spreadsheets to maintain control and inform decision-making for the project;
• Create and optimize performance and/or branding media campaigns with the objective of delivering the results defined by the client;
• Develop media plans based on the client's brief or by identifying new investment opportunities;
• Prepare campaign performance reports (daily, biweekly and/or monthly) through analysis of results obtained from media tools;
• Review and monitor accounts weekly through tool analyses to apply best practices to projects and ensure correct communication;
• Participate in required trainings for professional development and keep Google Ads (Fundamentals, Display, Search, Shopping, Video, Mobile and Analytics) and Bing certifications up to date.

Senior Media Analyst