Growth Analyst, Social Marketing

Adobe

Growth Data Scientist leveraging data science expertise to enhance growth in social and influencer marketing strategies at Adobe. Collaborating with teams to analyze performance and deliver actionable insights.

Posted 7/29/2026full-timeSan Francisco • California • 🇺🇸 United StatesMid-LevelSenior💰 $109,000 - $200,700 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in data analysis and social marketing metrics, translating insights into actionable strategies for content and campaign performance. Strong collaboration and mentorship abilities enable effective partnerships with marketing teams and non-technical stakeholders.

Highest-signal resume keywords

Data AnalysisSocial Marketing MetricsPerformance TrackingCollaboration SkillsStructured Problem Solving

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Applied Data ScienceAnalyticsGrowth-Focused RolesEngagement RateCost EfficiencyReachConversionAttribution Concepts

Soft Skills

Bias Toward ActionMentorshipCollaboration

Tools & Technologies

ScorecardsVisualization Tools

Industry Keywords

Organic SocialInfluencer PartnershipsPaid SocialContent StrategyMarketing Collaborators

About the role

Key responsibilities & impact

Assess performance across organic social, influencer partnerships, and paid social to find opportunities for improvement.
Support experiment development (e.g., creative, audience, influencer selection) and evaluate results.
Define and evolve optimizable metrics (e.g., engagement rate, cost efficiency) to guide day-to-day decisions.
Set quarterly targets, monitor weekly performance, and deliver actionable insights to channel owners and marketing collaborators.
Translate data into actionable recommendations for content, messaging, and creator strategy.
Build scorecards and visualization tools to enable ongoing performance tracking and faster iteration.
Collaborate closely with Organic Social, Influencer, and Paid Social teams to coordinate priorities and insights.

Requirements

What you’ll need

5+ years in applied data science, analytics, or growth-focused roles with experience in social or digital marketing.
Strong bias toward action, translating data into changes that improve content and campaign performance.
Experience with social marketing metrics (e.g., reach, engagement, conversion) and basic attribution concepts.
Structured problem solver who can break down questions and deliver practical recommendations.
Ability to translate analysis into clear mentorship for non-technical partners (e.g., content creators, marketers).
Strong collaboration skills; comfortable partnering closely with channel owners and marketing teams.

Benefits

Comp & perks

comprehensive benefits programs