SEO Manager
Adobe
full-time
Posted on:
Location Type: Office
Location: New York City • California, New York • 🇺🇸 United States
Visit company websiteSalary
💰 $80,700 - $151,200 per year
Job Level
Mid-LevelSenior
About the role
- Develop and implement a content-focused SEO strategy for Adobe Photoshop to enhance visibility and drive organic traffic growth.
- Conduct deep keyword research and search intent analysis, using tools like Ahrefs and Google Search Console, to inform content decisions.
- Improve current content and spearhead the development of new SEO-focused content, ensuring alignment with customer requirements and standard methodologies.
- Collaborate with content strategists, UX designers, and marketing teams to craft SEO-friendly web experiences that drive engagement and conversions.
- Develop data-led hypotheses to refine content structure, search intent alignment, and optimize for long-term visibility.
- Analyzing SEO performance, identifying key trends, reporting on impact, and spotting opportunities to grow content efforts.
- Stay ahead of LLM-powered search evolution and Generative Engine Optimization (GEO), ensuring Photoshop content adapts to emerging search landscapes.
- Identify emerging trends and timely opportunities using search insights to inform content strategies and unify marketing efforts.
Requirements
- 5+ years of SEO experience, with a strong focus on content strategy SEO.
- Expertise in SEO tools like Ahrefs, Google Search Console, and content optimization platforms.
- Strong analytical approach, with experience using SEO analytics to craft content strategies and measure impact.
- Experience developing SEO-friendly content in collaboration with content marketing and UX teams that strives to act as part of a funnel.
- Ability to analyze keyword trends, forecast performance, and report on core SEO metrics.
- Strong interpersonal and communication skills—comfortable presenting SEO insights and recommendations across teams.
- Having previous content writing and editorial experience is a plus.
Benefits
- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SEOcontent strategykeyword researchsearch intent analysiscontent optimizationdata analysisSEO performance analysiscontent developmenttrend analysisreporting
Soft skills
analytical skillsinterpersonal skillscommunication skillscollaborationpresentation skills