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Senior Director, BU TR/SW
adidasGeneral Manager creating and executing Go To Market plans for adidas Business Unit in Korea. Delivering financial and operational success with a strong focus on category strategy and leadership in a global context.
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Act as a General Manager by creating & executing Go To Market plans for the Business Unit to drive brand and business success.
- Drive & develop 3-5 year category ambition plan based on adidas Korea ambition & overall adidas BU process (in collaboration with Global).
- Provide BU leadership within category (across all related functions & departments) on vision, strategic objectives/actions & financial targets as defined in brand.
- Deliver financial expectations set out in the BU / IBP across all channels and countries.
- Set & monitor Korea pricing corridor for category range.
- Define & implement Korea country & channels allocation for global allocated products.
- Define category CI and lead the communication with Global BU to get Korea needs prioritized.
- Deliver powerful, compelling, commercial, viable range/concept selection for Korea to support the overall brand strategy, purpose & direction.
- Align with Korea Brand Activation on category MWB and allocation by key concepts.
- Responsible for BU category forecast within IBP, all channels.
- Lead all creation needs, validate SMU requests for Korea and leverage CCT & CCS to fulfill Korea needs to support the SBP.
- Take responsibility for Sell-through of the category across Korea, develop performance tracking dashboards and share updates with Global BU.
- Drive performance and development culture through organization’s people values.
Requirements
What you’ll need- 10+ years of experience in merchandising/product, marketing, sales/retail required.
- University degree in Business or equivalent professional experience, ideally in Merchandising /AP, Sales and/or Marketing.
- Previous experience in managing a global matrix organization required
- Sporting goods industry experience required
- Fluent in English
- Fluent in local language (if applicable) preferred
- Willingness to travel upwards of 20% of time
Benefits
Comp & perks- Health insurance
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Go To Market planscategory ambition planfinancial targetspricing strategycategory allocationrange selectionforecastingperformance trackingmerchandisingmarketing
Soft Skills
leadershipstrategic thinkingcommunicationcollaborationperformance developmentorganizational skillsvision settingcommercial acumenpeople managementadaptability
Certifications
University degree in Business