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Senior Director, BU TR/SW
adidasGeneral Manager creating and executing Go To Market plans for adidas Business Unit in Korea. Delivering financial and operational success with a strong focus on category strategy and leadership in a global context.
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Go To Market planscategory ambition planfinancial targetspricing strategycategory allocationrange selectionforecastingperformance trackingmerchandisingmarketing
Soft Skills
leadershipstrategic thinkingcommunicationcollaborationperformance developmentorganizational skillsvision settingcommercial acumenpeople managementadaptability
Certifications & Qualifications
University degree in Business
Industry Keywords
sporting goodsglobal matrix organizationretailsalescategory managementbrand strategybusiness unitfinancial expectationslocal language proficiencytravel willingness
Tech Stack
Tools & technologiesGo
About the role
Key responsibilities & impact- Act as a General Manager by creating & executing Go To Market plans for the Business Unit to drive brand and business success.
- Drive & develop 3-5 year category ambition plan based on adidas Korea ambition & overall adidas BU process (in collaboration with Global).
- Provide BU leadership within category (across all related functions & departments) on vision, strategic objectives/actions & financial targets as defined in brand.
- Deliver financial expectations set out in the BU / IBP across all channels and countries.
- Set & monitor Korea pricing corridor for category range.
- Define & implement Korea country & channels allocation for global allocated products.
- Define category CI and lead the communication with Global BU to get Korea needs prioritized.
- Deliver powerful, compelling, commercial, viable range/concept selection for Korea to support the overall brand strategy, purpose & direction.
- Align with Korea Brand Activation on category MWB and allocation by key concepts.
- Responsible for BU category forecast within IBP, all channels.
- Lead all creation needs, validate SMU requests for Korea and leverage CCT & CCS to fulfill Korea needs to support the SBP.
- Take responsibility for Sell-through of the category across Korea, develop performance tracking dashboards and share updates with Global BU.
- Drive performance and development culture through organization’s people values.
Requirements
What you’ll need- 10+ years of experience in merchandising/product, marketing, sales/retail required.
- University degree in Business or equivalent professional experience, ideally in Merchandising /AP, Sales and/or Marketing.
- Previous experience in managing a global matrix organization required
- Sporting goods industry experience required
- Fluent in English
- Fluent in local language (if applicable) preferred
- Willingness to travel upwards of 20% of time
Benefits
Comp & perks- Health insurance
- Professional development opportunities