Senior Director, Channel Management and Inside Sales
GE Vernova
Director, Experience Design – Membership & Loyalty
adidas
full-time
Posted on:
Location Type: Office
Location: Amsterdam • 🇳🇱 Netherlands
Visit company websiteJob Level
Lead
About the role
- Set the direction for the adiClub loyalty platform and redefine membership across digital and physical channels
- Design journeys to build deep loyalty, fuel repeat purchases, and grow membership
- Partner closely with Product, Tech, local Markets, and global Strategy teams to shape seamless end-to-end experiences
- Be accountable for the consumer experience of the product sub-domain and consider value for consumer and company
- Leverage consumer insights and analysis; partner with Data Science, Digital Analytics, and Consumer Insights
- Provide experience design direction and lead creation of experience design concepts within the product area
- Validate solutions delivered by internal design teams or external contractors meet desired user experience
- Ensure documentation of validated experience standards in ZeroHeight (Global Digital Experience Guidelines)
- Represent experience design to global stakeholders and markets, drive product adoption, and assure operational excellence
- Manage relationships across domains to enable autonomous work for designers in product teams
- Guide continuous optimization and update of value propositions for existing digital experiences
- Identify new trends in design, digital, and e-commerce and lead teams to apply findings in experience concepts
- Build organizational structure, identify and develop talent, create succession scenarios, and provide coaching and career development
- Monitor team workload and efficiency, provide clear direction and targets aligned with business needs and strategic objectives
Requirements
- University degree in the field of Design or equivalent
- 10+ years of experience in the area of experience design
- Experience in digital and/or eCommerce environment
- A strong portfolio that demonstrates your attention to detail and problem-solving
- Demonstrated track record for growing high-volume businesses and achieving bottom-line results in a commercial world
- 3+ years of experience in leading a design team
- Excellent communication & negotiation skills
- Comfortable presenting complex topics to stakeholders at various organizational levels both in person and remotely
- Consistency across designs while maintaining a creative approach
- Creative and energetic team player with a passion for user-centered design
- Very good people management skills
- Strong ability to develop influential and collaborative relationships with the large-scale corporate organization
- Comfortable working with enterprise-level platforms and technologies
- Experience in design management and working in an agile/SCRUM mode in e-commerce setting
- Good level of knowledge on CRM and/or digital marketing
- Knowledge about reporting tools, KPI creation and extracting insights from complex dashboards
- Experience in working with Figma and other relevant wireframing tools
- Deep understanding and in-depth knowledge of designing for Web and Native platforms
- In-depth knowledge of consumer research
- Fluent English both verbally and written
Benefits
- Coaching, training, and career opportunities through development
- Motivational and supportive work environment
- Diversity, equity, and inclusion (DEI) embedded in culture and talent processes
ATS Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
experience designdigital designeCommercedesign managementuser-centered designconsumer researchKPI creationwireframingagileSCRUM
Soft skills
communication skillsnegotiation skillsproblem-solvingteam playerpeople managementrelationship buildingcoachingorganizational skillscreativitypresentation skills
Certifications
university degree in Design
