Manager, Wholesale Marketing
adidas
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • 🇺🇸 United States
Visit company websiteSalary
💰 $95,011 - $142,517 per year
Job Level
Mid-LevelSenior
About the role
- Develop and align seasonal marketing plans that integrate product, retail, and brand initiatives for key wholesale accounts
- Execute account marketing calendars to secure brand presence, share of space, and consumer engagement
- Partner with Sales and Merchandising to ensure marketing programs support commercial objectives and sell-through priorities
- Support digital and omnichannel marketing strategies in collaboration with Digital Activation teams
- Serve as the primary marketing contact for assigned accounts, ensuring timely delivery of tools, campaigns, and activations
- Plan and execute in-store activations, product launches, and promotional campaigns aligned with seasonal priorities
- Drive conversion and sell-through by aligning in-store and digital activations with retailer strategies
- Measure and report on activation effectiveness, leveraging insights to optimize future investments
- Collaborate with Finance and Business Development on budget tracking and performance analysis
Requirements
- Bachelor’s degree in Business, Marketing, or related field
- 5–7 years of experience in brand, digital, wholesale, or account marketing
- Background in trade marketing, retail activation, or category marketing within a consumer brand
- Proven ability to execute account-based marketing strategies focused on engagement and sell-through
- Experienced in brand marketing and project management, ideally within wholesale or sporting goods
- Skilled in retail marketing, digital activation, and omnichannel approaches
- Proficient in Microsoft Office (Excel, PowerPoint, Word)
Benefits
- robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options
- dental, vision, prescription drug coverage
- adoption, with surrogate and fertility support
- short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage
- 401k plan and Stock Purchase Plan with employer match
- education assistance
- generous Leave policies including 12 weeks of paid parental leave
- annual bonus based on both company and personal performance
- prorated flexible time off in the amount .4388 hours per day that increases with years of service
- twelve paid holidays throughout the calendar year
- Service Time Off during milestone years
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
account-based marketingdigital marketingretail marketingtrade marketingproject managementomnichannel marketingconsumer engagementbudget trackingperformance analysisactivation effectiveness
Soft skills
collaborationcommunicationorganizational skillsstrategic planninganalytical skills