Senior Specialist, Product & Marketing
adidas
full-time
Posted on:
Location Type: Office
Location: Cape Town • 🇿🇦 South Africa
Visit company websiteJob Level
Senior
About the role
- Support the Senior Manager adiGolf - EM South in defining short and mid-term objectives for the categories
- Manage the product cycle from inception through to discontinuation
- Create market relevant segmentation strategies
- Execute the marketing and communication plan on behalf of the team
- Ensure smooth implementation and execution of launch and tactical displays
- Extend global market initiatives and campaigns to our market
- Ownership of all wholesale event activation
- Drive category forecast as part of the IBP process
Requirements
- University degree in Marketing or related
- Minimum of 4 years equivalent professional experience, ideally in Sales and/or Marketing
- Golf knowledge is advantageous
- Fluent in English
- Advanced cross-functional product and marketing knowledge and market experience in golf (sporting goods industry preferred)
Benefits
- Employee Login
- Competitive Salary
- Opportunities for Professional Development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketingcommunicationsegmentation strategiesproduct cycle managementcategory forecastingevent activationtactical displaysIBP process
Soft skills
team collaborationstrategic planningexecutionownership
Certifications
university degree in Marketing