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Agency Partnerships – Health
AcxiomClient Success & GTM Agency Lead managing strategic partnerships in health at Acxiom. Collaborating cross-functionally to develop go-to-market strategies and enable successful client engagements.
About the role
Key responsibilities & impact- Lead the end-to-end lifecycle of strategic partnerships, including opportunity identification, partner evaluation, and implementation
- Build and maintain a network of internal and external stakeholders to ensure alignment, compliance, and support for partnership initiatives
- Draft and manage partnership plans, and regular status updates
- Contribute thought leadership to define partnership strategies, execution tactics, and long-term growth vision
- Act as a liaison across legal, product, audience strategists, and agency teams to ensure successful execution
- Collaborate with product teams at Beta stage to deeply understand new offerings and capabilities
- Shape and execute GTM plans including collateral, rollout phasing, and internal enablement
- Partner with marketing and agency teams to build internal and external collateral
- Identify and engage early adopter bases; structure rollout programs including training, roadshows, and user expansion
- Work with agencies to uncover unmet needs, troubleshoot campaign needs, and scale
- Structure and document use cases to inform product roadmap and planning
- Monitor competitive landscape and conduct SWOT analyses to highlight differentiation
- Build proactive and consultative relationships with media agencies in the health and pharma space
- Coordinate internal responses to complex client needs, while streamlining operational work
- Provide client portfolio overviews to internal teams to inform strategy and product alignment
Requirements
What you’ll need- 5+ years of experience in pharmaceutical marketing, media agency partnerships, or health-focused data platforms
- Deep understanding of healthcare and pharmaceutical media ecosystems, including direct-to-consumer (DTC) and healthcare professional (HCP) channels
- Proven ability to develop and execute GTM strategies, including internal enablement, collateral creation, early adopter engagement, and agency rollout
- Exceptional cross-functional facilitation skills, including ability to work across product, legal, marketing, and other internal stakeholders in a matrixed environment
- Proven ability to build and maintain scalable processes that align fragmented stakeholders around shared goals, timelines, and execution standards
- Strong analytical and strategic thinking skills, including experience with market research, competitive analysis, and use case development
- Excellent communication and interpersonal skills, with the ability to convey complex topics to both technical and non-technical stakeholders
- Bachelor’s degree required; Master’s degree or equivalent experience in marketing, business, data science, or healthcare-related fields preferred.
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Flexible working hours
- Paid time off
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
GTM strategiesmarket researchcompetitive analysisuse case developmentcollateral creationearly adopter engagementagency rolloutpartnership plansSWOT analysishealthcare data platforms
Soft Skills
cross-functional facilitationanalytical thinkingstrategic thinkingcommunication skillsinterpersonal skillsrelationship buildingconsultative skillsproblem-solvingstakeholder alignmentoperational streamlining
Certifications
Bachelor's degreeMaster's degree