Director, Campaign Management, Retail & Commerce Networks
Acxiom
Senior Director, Products
Acxiom
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Develop and execute a long-term roadmap for Acxiom’s Real ID and identity resolution products, aligning business priorities, client needs, and market dynamics
- Direct the Real ID product portfolio from concept through launch, adoption, and optimization, ensuring alignment with privacy regulations (CPRA, GDPR, HIPAA) and interoperability standards
- Act as the central hub between design, engineering, legal, compliance, marketing, and distribution to ensure strategic alignment and seamless product delivery
- Perform market research, competitive analysis, and voice-of-client studies to inform product positioning and differentiation
- Promote emerging technologies (identity graph enhancement, consent management, privacy-preserving tech) to maintain Acxiom’s leadership in ethical identity management
- Build and maintain business cases, pricing models, and go-to-market strategies to maximize revenue growth and profitability across Real ID offerings
- Evaluate buy/partner/build options to accelerate product maturity and ecosystem connectivity across platforms and partners
- Partner with Acxiom’s Legal, Privacy, and Security teams to embed compliance and permissible data use across every stage of product design and execution
- Provide progressive leadership to a high-performing product management team, mentor emerging product talent, and represent Acxiom’s Real ID thought leadership externally at conferences, industry panels, and client forums
Requirements
- Bachelor’s degree in business, computer science, or related field
- 12+ years of product management or product strategy experience, with at least 5 years in data, identity, or digital marketing technology domains
- Proven success leading large-scale, cross-functional product portfolios with measurable business outcomes
- Deep understanding of identity management, data ethics, privacy regulations, and addressability solutions
- Strong communication, storytelling, and executive stakeholder engagement skills
- Comfortable presenting to executive audiences, clients, and industry stakeholders; capable of articulating complex identity and privacy concepts with clarity and influence
- Willingness to travel up to 20% for client meetings, industry events, and cross-functional alignment sessions
Benefits
- Equal opportunity employer
- Opportunities for professional growth
- Inclusion of disability and protected veteran status
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product managementproduct strategymarket researchcompetitive analysispricing modelsgo-to-market strategiesdata ethicsidentity managementprivacy regulationsaddressability solutions
Soft skills
communicationstorytellingexecutive stakeholder engagementmentoringleadershippresentation skillsclarityinfluence
