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Acuity Eye Group

Marketing Director

Acuity Eye Group

Director of Marketing executing demand generation and brand consistency for Acuity Eye Group's multi-site ophthalmology platform across Southern California.

Posted 7/17/2026full-timeSouthern California • California • 🇺🇸 United StatesLead💰 $150,000 - $180,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates extensive experience in multi-site healthcare marketing, with a strong focus on digital and performance marketing strategies that drive patient acquisition and revenue growth. Proven ability to lead marketing initiatives for premium clinical services while ensuring brand consistency across multiple locations.

Highest-signal resume keywords
7+ Years Marketing ExperienceDigital And Performance MarketingMulti-Site Healthcare MarketingReferral-Relationship MarketingBrand Consolidation Experience

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Paid SearchPaid SocialSEOCRMMarketing AnalyticsMarketing Strategy DevelopmentPerformance ReportingPatient AcquisitionConversion OptimizationBudget Ownership
Soft Skills
LeadershipCollaborationStrategic ThinkingCommunication
Tools & Technologies
Marketing DashboardsDigital Advertising PlatformsAnalytics Tools
Industry Keywords
OphthalmologyOptometryDentalDermatologyAestheticsElective ServicesCo-Management ProgramsPhysician-Referral ProgramsHigh-Growth EnvironmentPE-Backed

About the role

Key responsibilities & impact
  • Build and run an always-on patient acquisition engine across all five regions and 50+ clinics.
  • Drive new-patient volume that supports operational standards.
  • Develop the marketing strategy for premium intraocular lenses and elective service lines.
  • Scale marketing support for the Practice Liaison Program and OD co-management network.
  • Lead go-to-market for newly recruited physicians and new locations.
  • Build and enforce a unified Acuity brand standard across acquired practices.
  • Own paid search, paid social, SEO, display, and local listings.
  • Build marketing dashboards connecting spend to new patients and conversion.
  • Report marketing performance to operational and partner leadership.

Requirements

What you’ll need
  • 7+ years of marketing experience with progressive leadership responsibility, including team and budget ownership.
  • Multi-site healthcare or multi-location consumer-healthcare marketing experience (ophthalmology, optometry, dental, dermatology, aesthetics, or similar elective / specialty services strongly preferred).
  • Demonstrated command of digital and performance marketing, including paid search and social, SEO, CRM, and marketing analytics.
  • Proven ability to tie marketing activity to volume, conversion, and revenue or contribution, not just impressions and awareness.
  • Experience operating in a high-growth, acquisitive, or PE-backed / MSO environment.
  • Direct experience marketing premium or elective clinical services (premium IOLs, refractive, aesthetics, cash-pay).
  • Referral- or provider-relationship marketing experience (co-management, liaison, or physician-referral programs).
  • Experience supporting new-provider ramp and de novo or location launches.
  • Familiarity with brand consolidation across acquired entities.

Benefits

Comp & perks
  • 🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Acuity Eye Group Website LinkedIn All Job Openings 501 - 1000 employees At Acuity Eye Group, our vision is to create the largest network of vertically integrated ophthalmic service clinics in the US, physician-owned and professionally managed. We are committed to helping ophthalmologists and optometrists realize their full potential while providing best-in-class patient care to all those in need. We are experts in the business of ophthalmology with years of experience in the industry, a world-class surgeon as our founder, and an unwavering commitment to helping both established practice owners and young professionals further their ophthalmology careers.Acuity Eye Group has over 50 Clinics, Surgery Centers, Eyewear Retail, and Offices located throughout Central and Southern California within Los Angeles, Orange, San Diego, Riverside counties. Marketing Director 🔥 0 minutes ago 🏢🏡 Southern California – Hybrid 💵 $150k - $180k / year ⏰ Full Time 🔴 Lead 🎯 Chief Marketing Officer (CMO) Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
  • Build and run an always-on patient acquisition engine across all five regions and 50+ clinics.
  • Drive new-patient volume that supports operational standards.
  • Develop the marketing strategy for premium intraocular lenses and elective service lines.
  • Scale marketing support for the Practice Liaison Program and OD co-management network.
  • Lead go-to-market for newly recruited physicians and new locations.
  • Build and enforce a unified Acuity brand standard across acquired practices.
  • Own paid search, paid social, SEO, display, and local listings.
  • Build marketing dashboards connecting spend to new patients and conversion.
  • Report marketing performance to operational and partner leadership. 🎯 Requirements
  • 7+ years of marketing experience with progressive leadership responsibility, including team and budget ownership.
  • Multi-site healthcare or multi-location consumer-healthcare marketing experience (ophthalmology, optometry, dental, dermatology, aesthetics, or similar elective / specialty services strongly preferred).
  • Demonstrated command of digital and performance marketing, including paid search and social, SEO, CRM, and marketing analytics.
  • Proven ability to tie marketing activity to volume, conversion, and revenue or contribution, not just impressions and awareness.
  • Experience operating in a high-growth, acquisitive, or PE-backed / MSO environment.
  • Direct experience marketing premium or elective clinical services (premium IOLs, refractive, aesthetics, cash-pay).
  • Referral- or provider-relationship marketing experience (co-management, liaison, or physician-referral programs).
  • Experience supporting new-provider ramp and de novo or location launches.
  • Familiarity with brand consolidation across acquired entities. Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Find jobs using your resume Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs