Performance Marketing

• Design, implement, and optimize multi-channel demand generation campaigns across the entire buyer's journey.
• Develop new lead acquisition channels while partnering with lifecycle and sales teams to create and optimize conversion paths.
• Collaborate across product marketing, lifecycle marketing, events, and sales to ensure a coordinated and seamless buying journey.
• Create targeted demand generation campaigns for the U.S. market alongside scalable digital initiatives.
• Monitor and analyze KPIs across existing and new activities to identify opportunities for additional investment or strategic reallocation.
• Execute with a hands-on approach, working across internal teams and external vendors to accelerate demand generation initiatives.

Senior Demand Generation Manager

Marketing Lead, Paid Media

Demand Generation Manager

Growth Manager – Paid Search

Senior Paid Search Specialist

Performance Marketing Specialist I