Manager – Retail Sales DACH

Active Nutrition International GmbH

Manager responsible for retail sales for Active Nutrition International in DACH region. Lead a team and drive sales strategy across channels in Germany, Austria, and Switzerland.

Posted 4/27/2026full-timeMunich • 🇩🇪 GermanyMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Strategic growth and sales responsibility for the DACH region: As a driver of change, you will actively shape the growth strategy for our ANI brands in Germany, Austria and Switzerland and — in close coordination with the Director Sales — be responsible for the strategic development of the sales organization.
Operational management of key sales channels: You will take operational responsibility for grocery (LEH), convenience, drugstore and specialty sports retail across the DACH region and steer the development of these channels in a targeted, results-oriented way.
Team leadership & development: You will lead a team of 6 Key Account Managers with clear goal orientation, lead-by-example behavior and an entrepreneurial mindset, creating a high-performing, motivating work environment.
Customer, distribution & brand development: You will develop sustainable customer and distribution strategies, identify market and revenue potential, close distribution gaps, win new channels and customers, and ensure strong activation of our brands at the point of sale.
Budget, forecast & performance responsibility: You will be responsible for budget and forecast planning for the markets and continuously monitor sales and revenue performance.

Requirements

What you’ll need

Qualification & practical sales experience: You have a degree in business administration or a comparable qualification and bring several years of relevant sales experience in food retail — ideally in grocery (LEH), convenience, snacking or sports nutrition.
Leadership skills: You have several years of experience leading sales teams, set clear targets, provide direction and know how to promote and consistently demand performance.
Sales expertise: You have gained cross-country, customer- and channel-spanning sales experience and are comfortable navigating complex sales structures within the DACH region.
Soft skills & commercial mindset: You act result-oriented, pragmatic and efficient, set clear priorities (80/20) and bring a strong commercial mindset at the interface between marketing and sales.
Language skills: You have negotiation-level German and English.

Benefits

Comp & perks

Attractive compensation: A competitive salary package including a company bonus.
Development opportunities: The chance to contribute your expertise to a growing and innovative company and to actively help shape its future.
Dynamic work environment: Work in an international company that provides space for creative ideas and strategic decisions.
Flexibility: Hybrid working and flexible working hours are standard for us.
Attractive benefits: 30 days of vacation plus special leave, Christmas bonus, monthly vouchers, birthday voucher, bike leasing, company pension plan and canteen subsidy.
Employee discounts: Discounts on our products for you, family & friends.
Team spirit: Look forward to regular team and company events.
Flat hierarchies: We promote transparent communication, close collaboration between teams and an open, informal culture.

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales experiencebudget planningforecast planningperformance monitoringcustomer strategy developmentdistribution strategy developmentmarket potential identificationchannel developmentresults-oriented approachnegotiation skills

Soft Skills

team leadershipgoal orientationentrepreneurial mindsetmotivational skillsclear communicationpragmatic approachefficiencyprioritizationcommercial mindsetdirection providing

Certifications

degree in business administration