Private Label Manager

Action

Private Label Manager at Action responsible for strategic planning of private label products. Overseeing development and execution to enhance market presence and sales effectiveness.

Posted 6/23/2026full-time🇳🇱 NetherlandsSeniorLeadWebsite

About the role

Key responsibilities & impact

You develop and drive the strategic private label plan for Action.
Ensuring that our own labels and brands continue to grow as one of our most important differentiators.
Create private label products and packaging that set a new benchmark for value retail.
Follow market, retail, packaging and design developments closely and translate these insights into concrete plans.
Work closely with Buying to set up clear product briefings and translate these into strong concepts together with design agencies and internal stakeholders.
Guide the development of concepts, brands and packaging from idea to execution.
Lead a team of 10 people including 3 colleagues based in Hong Kong.
Manage roadmaps, KPIs, timelines and progress, making sure priorities are clear, agreements are followed.
Monitor private label performance and sales, actively identifying opportunities to grow product groups.

Requirements

What you’ll need

A Bachelor’s degree, preferably in Commercial Economics, Marketing, Business, Retail Management or a related field
A minimum 10 years of relevant working experience, preferably in Retail brand management, private label, retail marketing, category management or a related commercial role
Proven experience and understanding in design management and packaging design development
Experience with private label development, packaging, artwork processes and agency collaboration
Strong understanding of retail, buying processes and shelf impact
Commercial mindset with a strong understanding of price, quality, product positioning and customer appeal
Data-driven and analytical, able to monitor performance and translate insights into action
Strong stakeholder management and influencing skills, ideally in an international matrix organization
Highly organized, able to structure activities and projects, stick to agreements and deliver within deadlines and guidelines
Ability to propose and implement efficient working methods with minimal complexity
Strong collaboration skills and the ability to work effectively with others to achieve common targets
Excellent command of verbal and written communication skills in English.

Benefits

Comp & perks

A market-based salary based on a 38-hour work week
An annual bonus based on company and personal performance
24 days of holiday and the option to buy 5 extra days (based on 38 hours per week)
A temporary contract with the intention of offering you a permanent contract in the long term
Flexible working hours and the possibility of working up to 40% from home, of course in coordination with your team and manager
15% staff discount on your purchases at Action
A good pension scheme, and a lease car or mobility allowance

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

private label developmentpackaging designdesign managementcategory managementretail marketingdata analysisKPI managementproduct positioningmarket analysisartwork processes

Soft Skills

stakeholder managementinfluencing skillsorganizational skillscollaboration skillscommunication skillsanalytical mindsetproject managementstrategic thinkingteam leadershipproblem-solving

Certifications

Bachelor’s degree in Commercial EconomicsBachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Retail Management