Director, Brand – Content

Acoustic

Director of Brand & Content at Acoustic, leading brand strategy, creative production, and content management. Shaping brand identity and maintaining brand quality across all platforms.

Posted 5/7/2026full-timeRemote • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Audit the current brand–visual identity, voice, and positioning expression, and deliver a cleareyed assessment of what's working, what isn't, and what needs to evolve
Own Acoustic's brand standards and ensure consistent application across every external surface: web, product, sales, events, customer comms and partner materials
Partner with the Director of PMM to align brand expression with product positioning — these two functions must reinforce each other, not diverge
Serve as the internal arbiter of brand quality, with the authority and judgment to push back when output doesn't meet the standard
Manage and develop the in-house Designer, setting a clear creative direction and building a design system that scales across formats and channels
Own the visual identity system — not just the logo and colors, but the templates, layouts, and standards that make Acoustic's design output recognizable and consistent
Brief and manage agency partners for large-scale creative production — video, campaign creative, and event materials — maintaining brand integrity across all output
Own Acoustic's brand voice guidelines and ensure they're embedded into everything from website headlines to sales decks to product UI copy
Manage the Content Strategist, setting quality standards and maintaining editorial oversight across all brand-facing copy
Be willing to roll up your sleeves and write when needed, especially in the early months as the team is being built
Own content as a demand channel — not just a publishing function — with clear metrics connecting editorial output to pipeline contribution and brand awareness
Partner with the Director of Demand & Growth on the editorial calendar, thought leadership strategy, blog cadence, and content distribution
Work closely with the Director of Demand & Growth to ensure content assets are built for campaign use, not just organic discovery
Lead and develop a Senior Content Strategist who drives content across the full marketing mix — from product GTM and website to brand campaigns, paid media, and customer communications — while upholding brand voice and writing guidelines.
Own the end-to-end creative production process, from brief to delivery, for all brand and campaign assets
Build a production system that is fast, repeatable, and quality-controlled, even with a lean inhouse team
Establish clear intake, prioritization, and feedback processes so the team isn't a creative bottleneck for the rest of marketing
Utilize AI as a true partner and force multiplier — you build and manage agents to help in creative production

Requirements

What you’ll need

8+ years of experience in brand, content, or integrated marketing roles with at least 3 years in a leadership capacity managing creative teams
Proven experience owning a rebrand or brand evolution — you've been the person accountable for what a company looks and sounds like
Strong portfolio of brand strategy work: voice guidelines, visual identity systems, positioning narrative, and the creative output that flows from them Demonstrated success managing content as a demand channel with measurable business outcomes
Experience managing designers and/or creative teams with a high bar for craft and output quality
B2B SaaS background required; exposure to B2C brand environments or consumer-facing categories is a meaningful differentiator

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Acoustic Website LinkedIn All Job Openings 501 - 1000 employees ☁️ SaaS 🛍️ eCommerce 💰 Private Equity Round on 2022-10 SaaS
Marketing
eCommerce Acoustic is a company that provides a customer engagement platform, Acoustic Connect, designed to streamline multichannel marketing efforts. The platform enables businesses to manage email, SMS/MMS, mobile push, and WhatsApp communications at scale, understand customer intent, and personalize the customer journey. Acoustic also offers Tealeaf by Acoustic, a digital experience analytics tool that provides actionable customer insights to improve conversion rates and reduce abandonment. The company aims to empower marketers with tools that enhance personalization, journey orchestration, and customer data management, making it easier to create segments, send messages, and capture customer insights without the need for additional teams or tools. Acoustic serves industries such as retail and ecommerce, media and entertainment, travel and hospitality, gaming, and financial services. Director, Brand – Content 🔥 16 minutes ago 🇺🇸 United States – Remote ⏰ Full Time 🔴 Lead ✍️ Content Marketing Manager 🦅 H1B Visa Sponsor Apply Now Find Hiring Managers Customize resume + cover letter Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Audit the current brand–visual identity, voice, and positioning expression, and deliver a cleareyed assessment of what's working, what isn't, and what needs to evolve
Own Acoustic's brand standards and ensure consistent application across every external surface: web, product, sales, events, customer comms and partner materials
Partner with the Director of PMM to align brand expression with product positioning — these two functions must reinforce each other, not diverge
Serve as the internal arbiter of brand quality, with the authority and judgment to push back when output doesn't meet the standard
Manage and develop the in-house Designer, setting a clear creative direction and building a design system that scales across formats and channels
Own the visual identity system — not just the logo and colors, but the templates, layouts, and standards that make Acoustic's design output recognizable and consistent
Brief and manage agency partners for large-scale creative production — video, campaign creative, and event materials — maintaining brand integrity across all output
Own Acoustic's brand voice guidelines and ensure they're embedded into everything from website headlines to sales decks to product UI copy
Manage the Content Strategist, setting quality standards and maintaining editorial oversight across all brand-facing copy
Be willing to roll up your sleeves and write when needed, especially in the early months as the team is being built
Own content as a demand channel — not just a publishing function — with clear metrics connecting editorial output to pipeline contribution and brand awareness
Partner with the Director of Demand & Growth on the editorial calendar, thought leadership strategy, blog cadence, and content distribution
Work closely with the Director of Demand & Growth to ensure content assets are built for campaign use, not just organic discovery
Lead and develop a Senior Content Strategist who drives content across the full marketing mix — from product GTM and website to brand campaigns, paid media, and customer communications — while upholding brand voice and writing guidelines.
Own the end-to-end creative production process, from brief to delivery, for all brand and campaign assets
Build a production system that is fast, repeatable, and quality-controlled, even with a lean inhouse team
Establish clear intake, prioritization, and feedback processes so the team isn't a creative bottleneck for the rest of marketing
Utilize AI as a true partner and force multiplier — you build and manage agents to help in creative production 🎯 Requirements
8+ years of experience in brand, content, or integrated marketing roles with at least 3 years in a leadership capacity managing creative teams
Proven experience owning a rebrand or brand evolution — you've been the person accountable for what a company looks and sounds like
Strong portfolio of brand strategy work: voice guidelines, visual identity systems, positioning narrative, and the creative output that flows from them Demonstrated success managing content as a demand channel with measurable business outcomes
Experience managing designers and/or creative teams with a high bar for craft and output quality
B2B SaaS background required; exposure to B2C brand environments or consumer-facing categories is a meaningful differentiator Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Director of Content and Creative 🕒 April 28 Teramind 51 - 200 🔒 Cybersecurity ☁️ SaaS ⚡ Productivity Website LinkedIn All Job Openings Director of Content and Creative leading Teramind's narrative in writing and digital media. Collaborating with global teams to optimize content and creative strategy for the cybersecurity market. 🇺🇸 United States – Remote ⏰ Full Time 🔴 Lead ✍️ Content Marketing Manager Director, Content Marketing 🕒 April 24 Boulevard 201 - 500 ☁️ SaaS 💄 Beauty 🧘 Wellness Website LinkedIn All Job Openings Director of Content Marketing defining and leading Boulevard’s content strategy. Focused on awareness and demand generation through a modern content engine while managing a growing team. 🇺🇸 United States – Remote 💵 $168k - $200k / year ⏰ Full Time 🔴 Lead ✍️ Content Marketing Manager 🦅 H1B Visa Sponsor Director, Global Sales – Content Creation 🕒 April 21 BD 10,000+ employees ⚕️ Healthcare Insurance 💊 Pharmaceuticals 🔬 Science Website LinkedIn All Job Openings Director of Global Sales Learning Innovation at BD, driving sales capabilities and performance through integrated learning systems. Leading global teams to enhance sales processes and methodologies. 🇺🇸 United States – Remote 💰 $24M Grant on 2020-07 ⏰ Full Time 🔴 Lead ✍️ Content Marketing Manager 🦅 H1B Visa Sponsor Director, Strategic Content – Publisher Accounts 🕒 April 21 CivicScience 51 - 200 ☁️ SaaS 🤖 Artificial Intelligence 🤝 B2B Website LinkedIn All Job Openings Director overseeing media publisher partnerships at CivicScience. Managing onboarding, relationship building, and collaboration across teams for effective data solutions. 🇺🇸 United States – Remote 💰 $15M Seed Round on 2021-08 ⏰ Full Time 🔴 Lead ✍️ Content Marketing Manager Content Marketing Manager 🕒 April 15 LaunchDarkly 201 - 500 ☁️ SaaS 🏢 Enterprise Website LinkedIn All Job Openings Content Marketing Manager creating content to drive engagement and awareness for LaunchDarkly. Working with cross-functional teams to build a modern content program. 🇺🇸 United States – Remote 💵 $103k - $167k / year 💰 $200M Series D on 2021-08 ⏰ Full Time 🟠 Senior 🔴 Lead ✍️ Content Marketing Manager 🦅 H1B Visa Sponsor View More Content Marketing Manager Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs

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Hard Skills & Tools

brand strategyvisual identity systemsvoice guidelinescreative productioncontent managementeditorial oversightdesign system developmentcampaign creativecontent distributionmetrics analysis

Soft Skills

leadershipcollaborationcreative directionquality controlcommunicationstrategic thinkingproblem-solvingteam managementfeedback processesadaptability