Senior Sales Enablement Manager

Acosta

Sales enablement manager driving Lenovo’s retail marketing and training programs. Analyzing performance data and partnering with retailers to increase sales and engagement.

Posted 8/17/2026full-timeLewisville • Texas • 🇺🇸 United StatesSenior💰 $75,000 - $90,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing localized retail marketing strategies, analyzing market trends, and optimizing training content to enhance sales enablement. Proficient in managing multiple marketing initiatives and collaborating with cross-functional teams to drive performance.

Highest-signal resume keywords

Retail Marketing Strategy DevelopmentSales Enablement Resource CreationChannel Marketing Program ExecutionMarket Trend AnalysisProject Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing Toolkit DevelopmentSales Data AnalysisPerformance Metrics EvaluationCo-Marketing Initiative ExecutionTraining Content Optimization

Soft Skills

CollaborationCommunicationProject Management

Tools & Technologies

Microsoft Office SuiteRise 360Marketing Analytics Tools

Industry Keywords

Retail MarketingConsumer ElectronicsChannel MarketingSales EnablementMarket Dynamics

About the role

Key responsibilities & impact

Develop and execute localized retail marketing toolkits for key sales periods, including Back-to-School and Holiday seasons
Develop marketing frameworks and channel programs to position Lenovo products in competitive retail environments
Identify, evaluate, and prioritize data-informed marketing tactics
Develop co-marketing motions and joint retail marketing plans with channel partners
Support alliance funding processes and monitor program performance
Produce monthly consumer and retail channel reports covering market insights, sales and promotional results, and upcoming actions
Analyze channel performance, gap intelligence, Circana data, price moves, advertising, and competitive intelligence
Manage Activate and training metrics delivered through 360 with the Manager of Data and Analytics
Drive development of e-learning, interactive simulations, gamification, AI-driven learning tools, and microlearning content
Align training content with Lenovo’s retail strategy and integrate product content with Marketing and Product teams
Optimize training content based on learner engagement, feedback, and performance data

Requirements

What you’ll need

Bachelor’s degree in marketing, Business, Sales, or a related field
5+ years of experience in sales enablement, retail marketing, channel marketing, or a related role
Strong understanding of retail and consumer electronics market dynamics
Proven experience developing marketing toolkits, sales enablement resources, and channel marketing strategies
Ability to analyze market trends, sales data, and performance metrics
Strong project management skills and ability to manage multiple initiatives simultaneously
Experience executing channel marketing programs and co-marketing initiatives with retail partners is a plus
Proficiency in Microsoft Office Suite and Rise 360
Familiarity with marketing analytics tools
Excellent collaboration and communication skills

Benefits

Comp & perks

Reasonable accommodations for applicants with disabilities
Equal opportunity employer
Internal development and promotion-from-within opportunities