Omnichannel E-Commerce Manager – CPG

Acosta

Omnichannel E-Commerce Manager for CPG brands collaborating with sales team to boost sales. Leading integrated marketing strategies across digital and in-store touchpoints with retailers.

Posted 5/13/2026full-timeCharlotte • North Carolina • 🇺🇸 United StatesMid-LevelSenior💰 $72,600 - $90,800 per yearWebsite

About the role

Key responsibilities & impact

Partner with clients to define retail marketing objectives, performance metrics, and growth strategies
Build and maintain strong relationships with retailer marketing teams
Collaborate cross-functionally with account teams to align in-store and online strategies to build effective marketing strategies
Lead campaign planning, activation, and performance optimization across digital and in-store media for our clients
Evaluate digital shelf conditions by assessing product content and performance against retailer standards and best in class benchmarks
Be the go-to-resource on retailer marketing, helping sales teams and clients understand retailer priorities, platforms, and best practices to drive stronger share of voice in the retail environment
Collaborate with other E-Commerce managers and directors across the organization for best practices and enhance overall service offerings
Lead themed multi-brand marketing campaigns in collaboration with retailer marketing teams, unlocking more effective and strategic retailer marketing solutions for clients
In partnership with retailer marketing teams, lead and host client webinars to help educate, inform, and strengthen retailer marketing alignment
Support sales team leaders in driving new business opportunities by developing sell sheets and presenting retail marketing capabilities and resources
Travel to meet with clients for in-person meetings approximately every 8 weeks.

Requirements

What you’ll need

High School Diploma or GED required; Bachelor’s degree preferred
5+ years of experience in business, customer management, or a related field, with a strong e-commerce background in multi-channel retail
Strong retail consumer marketing strategy development and execution experience
Hands-on experience with digital shelf management, content optimization, and online merchandising strategies
Familiarity with retailer-specific e-commerce processes preferred
Strong project management and cross-functional collaboration skills
Analyze performance data and translate insights into actionable strategies
Experience supporting budget planning, performance tracking, and reporting
Worked in platforms such as PIM, DAM, and content management systems preferred

Benefits

Comp & perks

Flexible scheduling options
Reasonable accommodations for applicants with disabilities

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

e-commerceretail marketing strategydigital shelf managementcontent optimizationonline merchandisingperformance data analysisbudget planningperformance trackingreportingcross-functional collaboration

Soft Skills

relationship buildingproject managementcommunicationcollaborationstrategic thinkingclient educationsales supportproblem-solvingleadershipadaptability

Certifications

Bachelor’s degreeHigh School DiplomaGED