Account Based Marketing Manager
Accommodations Plus International
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $120,000 - $150,000 per year
Job Level
Mid-LevelSenior
About the role
- Design and execute targeted ABM campaigns across strategic accounts.
- Translate complex sales strategies into aligned, multi-threaded marketing motions.
- Define and execute on ABM program tiers (one-to-one, one-to-few, one-to-many).
- Partner with Sales to identify and nurture champions, influencers, decision makers, and blockers.
- Produce talk tracks, message maps, and account briefs.
- Adapt messaging and assets to resonate with C-suite executives, champions, and mid-level stakeholders.
- Sequence campaigns thoughtfully across the sales cycle, ensuring continuity and impact from early engagement through to contract signature.
- Manage multiple high-stakes accounts simultaneously, balancing strategy and execution.
- Build reporting frameworks for executive visibility such as dashboards to measure influence on engagement lift, pipeline influence, deal velocity, and win rates.
- Position API executives and sales reps as thought leaders through tailored content, events, and digital channels.
Requirements
- 5+ years of proven ABM experience at a SaaS or enterprise software company.
- Demonstrated impact on pipeline acceleration, win rates, and conversion metrics.
- Strong understanding of enterprise buying groups and complex sales cycles.
- Experience executing multi-stakeholder ABM motions across enterprise accounts.
- Strong knowledge of digital channels (LinkedIn, intent platforms, email, virtual events, executive engagement) and how to leverage them by demographic.
- Familiarity with ABM tools (e.g., HubSpot, Outreach, Salesforce).
- Exceptional communication and executive presence to work side-by-side with Sales and Marketing.
- Creative, strategic thinker with situational awareness and adaptability.
Benefits
- Medical, Dental, and Vision insurance
- Flexible Spending Accounts for childcare and healthcare
- 401(k) with matching
- Basic Life Insurance and voluntary options including short-term disability, hospital, accident, and pet
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
ABM experiencepipeline accelerationconversion metricsmulti-stakeholder ABM motionsdigital channelsexecutive engagementreporting frameworkscampaign sequencingmessage mappingaccount briefs
Soft skills
communicationexecutive presencestrategic thinkingsituational awarenessadaptability