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Accelerated Digital Media

Senior Paid Search Strategist

Accelerated Digital Media

Senior Paid Search Strategist executing SEM campaigns to enhance online visibility for clients. Analyzing data and leading a team to meet and exceed client goals in a dynamic digital landscape.

Posted 5/21/2026full-timeRemote • Ohio • 🇺🇸 United StatesSenior💰 $85,000 - $95,000 per yearWebsite

About the role

Key responsibilities & impact
  • Develop and execute SEM strategies in line with client objectives
  • Conduct keyword research and competitive analysis
  • Create and manage campaign budgets and forecasts
  • Develop a robust testing roadmap and ensure continuous evolution of the client’s SEM programs
  • Develop comprehensive Quarterly Business Reports (QBRs) with the team
  • Create, optimize, and manage PPC (Pay-Per-Click) campaigns on platforms like Google Ads, Bing Ads, and others
  • Write and optimize ad copy for maximum click-through rates (CTR)
  • Monitor and analyze campaign performance using various analytics tools
  • Maintain regular communication with clients to understand their business goals and objectives
  • Lead and mentor a team of SEM Account Managers

Requirements

What you’ll need
  • Bachelor's degree in Marketing, Advertising, Business, or related field (Master's preferred)
  • Proven experience (typically 5+ years) in Search, Shopping, and Performance Max campaign management
  • Certification in Google Ads and other relevant digital advertising platforms
  • Marketing Agency experience required
  • Strong analytical skills and proficiency in data analysis tools
  • Excellent communication and presentation skills
  • Leadership and team management experience
  • Proficiency in SEO (Search Engine Optimization) is a plus
  • Familiarity with web analytics tools like Google Analytics

Benefits

Comp & perks
  • High-character, fun, and cohesive work culture
  • Competitive base salary
  • PTO that is genuinely encouraged
  • Affordable, low-deductible health insurance plans
  • Supplemental benefits, including employer-paid life insurance, short & long term disability insurance
  • 401k with company match
  • Remote work flexibility
  • Supportive, transparent, and accessible leadership that welcomes ideas, insights & feedback
  • Professional/individual development stipend

ATS Keywords

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Hard Skills & Tools
SEM strategieskeyword researchcompetitive analysisPPC campaignsad copy optimizationdata analysisSEOcampaign managementbudget managementperformance analysis
Soft Skills
communicationpresentationleadershipteam managementanalytical skillsmentoringclient relationship managementcollaborationproblem-solvingstrategic thinking
Certifications
Google Ads certificationdigital advertising certifications