Accelerated Digital Media

Lead Paid Search Strategist

Accelerated Digital Media

full-time

Posted on:

Location Type: Office

Location: United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $95,000 per year

Job Level

Senior

About the role

  • Develop and execute SEM strategies in line with client objectives.
  • Conduct keyword research and competitive analysis.
  • Create and manage campaign budgets and forecasts.
  • Create, optimize, and manage PPC (Pay-Per-Click) campaigns on platforms like Google Ads, Bing Ads, and others.
  • Lead and mentor a team of Paid Search Strategists.
  • Monitor and analyze campaign performance using various analytics tools.
  • Maintain regular communication with clients to understand their business goals and objectives.

Requirements

  • Bachelor's degree in Marketing, Advertising, Business, or related field (Master's preferred).
  • Proven experience (typically 5+ years) in Search, Shopping, and Performance Max campaign management.
  • Certification in Google Ads and other relevant digital advertising platforms
  • Strong analytical skills and proficiency in data analysis tools.
  • Leadership and team management experience.
  • Proficiency in SEO (Search Engine Optimization) is a plus.
  • Familiarity with web analytics tools like Google Analytics.
Benefits
  • Affordable, low-deductible health insurance plans
  • Supplemental benefits, including employer-paid life insurance, short & long term disability insurance
  • 401k with company match
  • Remote work flexibility
  • Professional/individual development stipend
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SEM strategieskeyword researchcompetitive analysisPPC campaignsGoogle AdsBing Adsdata analysisSEOcampaign managementbudget management
Soft Skills
analytical skillsleadershipteam managementcommunication
Certifications
Google Ads certification