ABRIO GmbH

Digital Marketing

• Strategic consulting: You provide holistic advice to our clients on all relevant e‑commerce topics
• Customer focus: You manage your accounts comprehensively
• Project management: As Project Lead, you bring the right specialists together
• Analysis & performance: You contribute to the analysis of marketing and sales data to identify areas for optimization

Junior Consultant Digital Marketing – Sales

• Strategic consulting: You provide clients with holistic advice on all relevant e‑commerce topics
• Client focus: You manage your accounts end-to-end
• Project management: As Project Lead, you coordinate and bring together the appropriate specialists
• Analysis & performance: You support the analysis of marketing and sales data to drive performance improvements

Junior Digital Marketing Consultant – Sales

Ecommerce

• Holistic consulting on e‑commerce strategies
• Translating business goals into testable hypotheses
• Analyzing the conversion performance of websites and landing pages
• Running and evaluating A/B tests
• Close collaboration with development for technical implementation
• Preparing reports and presentations
• Interpreting KPIs and deriving recommended actions
• Generating customer insights

E‑Commerce Consultant – Conversion Rate Optimization

• Holistic strategic e-commerce consulting for our clients with a focus on Growth Marketing
• Designing growth strategies through potential analyses and developing and implementing long-term scaling plans
• Identifying and defining a channel mix and continuously managing the various channels
• Developing and validating hypothesis-driven experiments
• Optimizing the funnel from awareness to retention through creative and landing page tests, checkout CRO, and CRM flows in Klaviyo
• Building reporting systems, continuous campaign performance tracking, and presenting results to our clients
• Running workshops to identify new ideas and initiatives to drive growth
• Close coordination and collaboration with our design team

Growth Marketing Consultant – E-Commerce

Consultant

• Advise a variety of clients on strategy, prioritization, and implementation of CRO initiatives.
• Develop data-driven hypotheses and define measures to optimize online stores.
• Conduct analyses of conversion performance using analytics and reporting tools.
• Conduct user surveys and observations, including heatmap analysis.
• Design, run, and analyze A/B tests.
• Produce reports and presentations for internal and external stakeholders.
• Interpret performance metrics to derive data-driven actions.
• Proactively generate and analyze customer insights to support strategic and operational decisions.
• Collaborate with the development team on the technical implementation and testing of optimization measures.

Consultant – Conversion Rate Optimization

• First point of contact for key accounts
• End-to-end management and planning of recurring status meetings (jour-fixes)
• Project management and internal communication
• Monitoring budgets, timelines and scope
• Ensuring highest quality across all areas of responsibility

E-Commerce Consultant

• Ganzheitliche Beratung zu E-Commerce-Strategien, Priorisierung und Roadmaps
• Übersetzen von Business-Zielen in testbare Hypothesen und konkrete Maßnahmen
• Analyse der Conversion-Performance von Websites, Shops und Landingpages
• Nutzerbefragungen, Session-Recordings & Heatmaps
• Konzeption, Durchführung und Auswertung von A/B-Tests
• Enge Zusammenarbeit mit Development für technische Implementierung und Qualitätssicherung
• Erstellung klarer Reportings und Präsentationen
• Interpretation von KPIs und Ableitung von Maßnahmen
• Generierung von Customer Insights für operative & strategische Entscheidungen

E-Commerce Consultant – Conversion Rate Optimierung

Art Director

• Lead the design team and foster the development of team members
• Responsible for process management and project oversight
• Design and plan practical, hands-on UX/UI workshops
• Advise clients on trends, best practices, and creative solutions
• Conduct market trend research and benchmarking

Creative Director – UX/UI Design

• Beratung: Ganzheitliche Beratung zu E-Commerce-Strategien, Priorisierung und Roadmaps
• Übersetzen von Business-Zielen in testbare Hypothesen und konkrete Maßnahmen
• Analyse & Research: Analyse der Conversion-Performance von Websites, Shops und Landingpages
• Nutzerbefragungen, Session-Recordings & Heatmaps (Hotjar, Microsoft Clarity)
• Testen & Implementieren: Konzeption, Durchführung und Auswertung von A/B-Tests (Kameleoon, ABlyft, AB Tasty)
• Enge Zusammenarbeit mit Development für technische Implementierung und Qualitätssicherung
• Reporting & Enablement: Erstellung klarer Reportings und Präsentationen (Excel, PowerPoint)
• Interpretation von KPIs (CTR, Conversion-Rate, Retention, Bounce-Rate) und Ableitung von Maßnahmen
• Generierung von Customer Insights für operative & strategische Entscheidungen