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abrdn

Senior Events Manager

abrdn

Senior Events Manager responsible for strategy, planning, and delivery of adviser-focused events at Aberdeen. Leading events program to strengthen adviser engagement and support commercial objectives.

Posted 5/21/2026full-timeEdinburgh • 🇬🇧 United KingdomSeniorWebsite

Tech Stack

Tools & technologies
Cloud

About the role

Key responsibilities & impact
  • Develop and own the adviser events strategy, ensuring alignment with commercial objectives.
  • Plan and manage an annual schedule of events, including technical and regulatory webinars, best-practice sessions and face-to-face adviser roadshows.
  • Lead the end-to-end delivery of all events, from concept and content development to live delivery and post event follow up.
  • Act as the primary owner and subject matter expert for event platforms and suppliers including BrightTALK and Cvent.
  • Work closely with Distribution and Technical to shape relevant adviser-centric content, and with Compliance and Risk to ensure events meet regulatory and governance requirements.
  • Manage external suppliers, venues and production partners, ensuring high-quality delivery and value for money.
  • Own the events budget, forecasting costs and managing spend effectively.
  • Define and track success measures for events, using data and adviser feedback to continuously improve content, format and performance.
  • Provide clear reporting and insight to stakeholders on engagement, outcomes and learnings.

Requirements

What you’ll need
  • Significant experience delivering events within financial services, ideally in platforms.
  • Proven experience delivering both webinars and face-to-face events at scale.
  • Proficient in Event technology with hands-on experience of using BrighTALK and Cvent preferred.
  • Experience using Salesforce and Marketing Cloud desirable.
  • Strong project management skills and attention to detail, with the ability to manage multiple events and priorities at the same time.
  • Excellent stakeholder management skills with the confidence to influence and challenge senior stakeholders.
  • A collaborative, proactive and highly organised approach.
  • Good understanding of the UK financial adviser market and the requirements of a regulated environment.
  • Ability to work flexible hours to support events in line with business needs and able to travel to fulfil event requirements.

Benefits

Comp & perks
  • 40 days’ annual leave
  • 16% employer pension contribution
  • Discretionary performance-based bonus (where applicable)
  • Private healthcare
  • Flexible benefits – including gym discounts, season ticket loans and access to an employee discount portal

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
event managementcontent developmentdata analysisbudget managementproject managementregulatory compliancestakeholder reportingevent strategy developmentevent delivery
Soft Skills
attention to detailcollaborationproactivityorganizational skillsinfluencing skillscommunication skills