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Marketing Analyst
ABMAIS URBANISMOAnalista de Marketing Off for ABMAIS URBANISMO developing residential lot projects. Execute strategies across various marketing channels to boost brand and property visibility.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in planning and executing integrated marketing strategies across multiple channels, with a strong focus on offline marketing and event management in the real estate sector. Proficient in analyzing performance metrics and collaborating with cross-functional teams to drive results.
Highest-signal resume keywords
Integrated Marketing StrategiesEvent ManagementMarketing AutomationReal Estate Sector ExperiencePerformance Reporting
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Market ResearchKPI AnalysisSEOSales FunnelsProject Management
Soft Skills
Strong Communication SkillsAnalytical ThinkingOrganizational SkillsCreativityResults-Oriented
Tools & Technologies
CRMMarketing Automation Tools
Certifications & Qualifications
Bachelor's Degree in MarketingBachelor's Degree in AdvertisingBachelor's Degree in CommunicationsBachelor's Degree in Business Administration
Industry Keywords
Offline MarketingProperty DevelopmentLand DevelopmentsPromotional ActivitiesPrint Ads
About the role
Key responsibilities & impact- Plan and execute marketing strategies, integrating campaigns across multiple channels;
- Produce offline marketing materials (billboards, flyers, print ads, radio, etc.);
- Plan and coordinate in-person events, site visits to developments, and promotional activities;
- Create performance reports and dashboards (KPIs, conversions, CAC, CPL, ROI);
- Conduct market research and competitor monitoring;
- Collaborate with commercial, sales, and design teams to ensure alignment of activities.
Requirements
What you’ll need- Bachelor's degree in Marketing, Advertising, Communications, Business Administration, or related fields.
- Previous experience in offline marketing.
- Experience in the real estate sector, land developments, or property development.
- Experience managing and executing events and product launches.
- Ability to manage projects, deadlines, and multiple priorities.
- Strong verbal and written communication skills.
- Analytical, organized, creative, and results-oriented profile.
- Experience with marketing automation and CRM.
- Basic knowledge of photography, video, or briefing graphic materials.
- Knowledge of inbound marketing, SEO, and sales funnels.
Benefits
Comp & perks- Medical insurance
- Dental insurance
- Meal allowance
- Wellhub
- Birthday day off
- Life insurance
- Variable pay