Digital Marketing Analyst

ABMAIS URBANISMO

Digital Marketing Analyst for ABMAIS, focusing on strategic marketing initiatives across various channels and formats in residential lot development. Engaging in planning, execution, and analysis for brand reinforcement.

Posted 5/25/2026full-timeSão Paulo • 🇧🇷 BrazilMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

Plan and execute marketing strategies, integrating campaigns across multiple channels;
Monitor, optimize and coordinate paid media campaigns (Google Ads, Meta Ads, etc.) with agencies;
Manage content and social media presence in alignment with the brand positioning;
Develop and monitor SEO, content, and lead acquisition funnel activities;
Create performance reports and dashboards (KPIs, conversions, CAC, CPL, ROI);
Conduct market research and competitor monitoring;
Work in partnership with commercial, sales and design teams to ensure alignment of initiatives.
Plan, develop and coordinate content and creative assets for digital campaigns and owned channels (social media, ads, landing pages, and email).

Requirements

What you’ll need

Bachelor's degree in Marketing, Advertising, Communications, Business Administration, or related fields.
Proficiency with Google Ads, Meta Ads, and digital metrics.
Prior experience in digital marketing.
Experience in the real estate sector, residential lot development, land subdivision, or property development.
Ability to manage projects, deadlines, and multiple tasks.
Strong verbal and written communication skills.
Analytical, organized, creative, and results-oriented profile.
Nice to have
Experience with marketing automation and CRM (asset).
Basic knowledge of photography, video, or briefing graphic materials.
Knowledge of inbound marketing, SEO, and sales funnels.

Benefits

Comp & perks

Medical insurance
Dental insurance
Meal allowance
Wellhub
Birthday day off
Life insurance

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

digital marketingSEOcontent marketinglead acquisitionGoogle AdsMeta Adsmarketing automationCRMdigital metricsperformance reporting

Soft Skills

project managementtime managementverbal communicationwritten communicationanalytical skillsorganizational skillscreativityresults-oriented

Certifications

Bachelor's degree in MarketingBachelor's degree in AdvertisingBachelor's degree in CommunicationsBachelor's degree in Business Administration