Abercrombie & Fitch Co.

Copywriter

• Writing engaging and accurate product descriptions for A&F, kids, baby/toddler, and YPB
• Maintaining consistent copy structure and voice across all product categories and brands
• Ensuring legal compliance of product claims across all product descriptions
• Working closely with site merch to ensure a consistent, seamless customer experience
• Brainstorming unique, ownable product names for OPM (on-product marketing)
• Writing editorial/romanticized language to define collections and key items on-product
• Closely collaborating with design to execute hangtags and OPM
• Owning the color naming process for all brands in collaboration with the studio team
• Staying on top of fashion trends and language, including competitor product naming
• Helping communicate key OPM moments through to seasonal campaign concepting
• Editing copy based on leadership feedback, changes to product, trends, performance, etc.
• Staying curious and up-to-date on fashion trends and industry standard language
• Performing and sharing competitive research with the team to inform copy going forward
• Participating in team collaborations to strengthen the culture, share knowledge, and serve as the subject matter expert from a product perspective

Associate Product Copywriter

Art Director

• Support the conceptual development and execution of A&F Adults seasonal editorial campaigns.
• Build the A&F brand handwriting for a new generation of consumers.
• Support the concepting and planning of A&F seasonal photoshoots by compiling imagery for mood boards.
• Organize and update production details for internal presentations and model casting.
• Communicate with third party production companies/vendors on all aspects of shoot production.
• Support Sr. AD/Creative Director on finalizing photography edits.
• Organize imagery of all mediums through to finalization.
• Collaborate as needed in post-production with retouching and design partners.
• Collaborate clearly and effectively with the broader creative team.
• Prepare and lead presentations of ideas/projects to cross functional partners and all levels of leadership.
• Maintain casting, image, and location databases for current and future planning.

Associate Art Director

IT Support

• Establish North Star Vision of technology landscape with area leaders of Digital Engineering across multiple applications, development processes, and infrastructure requirements
• Work with Project Portfolio Management team and business stakeholders to estimate new work, create overarching solution design , and ensure both business and technical goals are met with the estimates
• Oversee Solutions Design/Architects in the space of eCommerce, Stores, Order Management, Microservices in Customer facing technology space, Personalization & Marketing Technology
• Team up with the functional leaders across Technology, including Infrastructure, Networking, security, and application leaders to define standards meeting a large set of use cases.
• Develop, train, and mentor other application architects both through project work and/or POC work for solutions design. This includes regular technical updates to the team, informal and formal training sessions, and 1-1 coaching
• Create a roadmap with business and technical leaders to support our modernization needs as well as achieve business outcomes.
• Document architectural standards and design patterns for reference in decision-making, development and build practices.
• Ensure leverage and use of the architectural practices, DevOps and other standards are built into future and existing projects
• Perform market assessments on new technology tools to understand capability differences amongst providers, and ensure alignment with A&F architectural and security standards.
• Support Application Rationalization efforts to simplify application landscape and standardize on modern technology.
• Lead and/or participate on technical user groups, task forces, and committees that are relevant to architecture.
• Responsible for continually growing their skills and knowledge.
• Perform related duties as assigned.

Associate Product Copywriter

Associate Art Director

Enterprise Architect, Customer Facing Systems