Regional Marketing Manager, Gastroenterology

AbbVie

Regional Marketing Manager advancing AbbVie’s gastroenterology immunology brands across Great Lakes markets. Developing regional strategy, engaging external experts, and coordinating cross-functional execution.

Posted 8/13/2026full-timeRemote • Ohio • 🇺🇸 United StatesJuniorMid-Level💰 $139,000 - $250,500 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in developing and optimizing marketing initiatives within the pharmaceutical industry, particularly in Immunology and Gastroenterology. Proven ability to lead cross-functional teams, manage budgets, and navigate regulatory guidelines while building strong relationships with stakeholders.

Highest-signal resume keywords

Bachelor’s Degree2 Years Experience In ImmunologySales Management ExperienceKnowledge Of Pharmaceutical RegulationsVerbal And Non-Verbal Communication Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Marketing Strategy DevelopmentBudget ManagementProject ManagementMarket AnalysisTactic Development

Soft Skills

CollaborationInfluencing Without AuthorityRelationship BuildingAdaptabilityPresentation Skills

Industry Keywords

Pharmaceutical MarketingExternal Expert EngagementCompetitive IntelligenceField LeadershipRegulatory Guidelines

About the role

Key responsibilities & impact

Develop and optimize national and regional marketing initiatives aligned with Annual Strategic Brand Plans
Lead projects through the promotional review process while following regulatory guidelines and AbbVie processes
Manage strategy, execution, and budgeting for conventions, External Expert consulting, advisory boards, and commercial peer-to-peer education programs
Evaluate marketing tactics and recommend brand optimization opportunities to leadership
Provide insights for marketing strategy, resource optimization, and tactic development
Partner with field leadership to optimize execution of marketing strategies
Analyze market drivers, competitive landscape, provider dynamics, and competitive intelligence across the assigned geography
Coordinate deliverables from external vendors and internal departments
Build and strengthen relationships with External Experts, emerging leaders, patient associations, and professional associations
Develop regional engagement plans and execute External Expert engagement tactics
Connect AbbVie Integrated Brand Teams to collaboration opportunities across stakeholder groups

Requirements

What you’ll need

Bachelor’s Degree
At least 2 years of experience in Immunology preferred
Previous experience in sales, sales management, or marketing
Previous Gastroenterology experience preferred
Mastery of verbal and non-verbal communication and presentation skills
Experience collaborating with integrated, cross-functional teams and influencing without direct authority
Ability to navigate field- and headquarters-based matrix organizations
Ability to work in a fast-paced environment
Knowledge of regulations and standards affecting pharmaceutical products
Travel up to 75% of the time, including evenings and weekends
Valid driver’s license
Ability to pass a pre-employment drug screening test and meet safe driving requirements

Benefits

Comp & perks

Paid time off (vacation, holidays, sick)
Medical insurance
Dental insurance
Vision insurance
401(k)
Eligibility to participate in long-term incentive programs
Potential bonuses, commissions, incentives, and other compensation at the Company's discretion
Remote work