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Product Marketing Specialist – Residential & Commercial
ABBProduct Marketing Specialist managing Consumer Units and General-Purpose and EV chargers portfolio at ABB. Collaborating with the Energy Distribution Product Marketing team to implement marketing strategies and support the sales team.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing product portfolios within the energy distribution sector, with a strong focus on marketing strategies and customer-centric methodologies. Proficient in conducting market research and supporting sales teams with product knowledge to achieve demand targets.
Highest-signal resume keywords
Bachelor’s Degree In Electricity Or Electronics EngineeringProduct Portfolio ManagementCustomer Centric MethodologiesMarket Research And AnalysisFluent In English
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Electrical Project DefinitionOn-Site Electrical OperationProduct Marketing StrategiesSales Data AnalysisMarket Feedback Gathering
Soft Skills
Innovative CommunicationInitiative LeadershipCuriosityResult OrientationCollaboration
Industry Keywords
Energy DistributionConsumer UnitsGeneral-Purpose ChargersEV ChargersProduct Campaigns
About the role
Key responsibilities & impact- Managing the Consumer Units and General-Purpose and EV chargers portfolio within the Energy distribution business
- Developing ABB-AEG product campaigns for distribution
- Supporting the AEG DinRail portfolio promotion to stakeholders
- Implementing product marketing strategies in collaboration with the Energy Distribution Product Marketing team
- Bridging the gap between product development and market success through marketing activities
- Supporting sales team with appropriate product knowledge and training
- Conducting extensive research to understand the target audience, market trends, and competitiveness
- Achieving order demand targets by analyzing sales data and gathering market feedback
Requirements
What you’ll need- Bachelor’s degree in Electricity or Electronics Engineering
- Familiarity with customer centric methodologies and marketing foundations
- Skills in electrical/electronic project definition, on-site electrical operation or product portfolio management
- Innovative communication, initiative leadership, curiosity
- Ability to manage multiple tasks/projects and collaborate with result orientation
- Fluent in English.
Benefits
Comp & perks- Comprehensive Insurance Coverage : You’ll be covered by our collective insurance plans in Spain – life, accident, and travel assistance – so you can feel secure whether you're at work or on the road.
- Lunch Allowance / Cantine : Enjoy subsidized meals or cantine access depending on your location.
- Home Office Flexibility : Work from wherever suits you best thanks to our flexible remote work options.
- Benefits Platform: Enjoy exclusive deals and discounts on everything from tech to travel through our employee benefits portal.
- Learning & Training : Take advantage of a wide range of learning opportunities grow, upskill, and move forward in your career.
- Career Development : Expect plenty of chances to advance your career internally with our Open Job Market, with support to explore new roles and take on exciting challenges!
- Wellbeing Program: From mental health support to wellness activities, we’ve got your back—mind and body.