Sales Enablement Manager

Abacus Insights

Sales Enablement Manager developing and scaling enablement for Sales teams at Abacus Insights. Collaborating across Product Marketing and Sales to enhance messaging and field readiness.

Posted 4/20/2026full-timeRemote • Massachusetts • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact

You’ll work collaboratively across teams to maximize the impact of product marketing through scalable, high-quality enablement.
Own the sales enablement roadmap aligned to GTM priorities and product launches.
Design onboarding and continuous training programs for Sales and BD teams.
Establish a structured enablement cadence (regular releases, certifications, teach-backs).
Create and manage processes for content updates, version control, and governance.
Translate product marketing strategy into sales-ready talk tracks, decks, and objection-handling tools.
Ensure consistent application of positioning, personas, and value narratives across all sales-facing materials.
Own the end-to-end development of presentation-ready enablement assets with strong narrative flow and visual clarity.
Working from established product marketing strategy, positioning, and messaging, you will develop and maintain field-ready sales enablement materials including core pitch decks, one-pagers, solution briefs, competitive battlecards, discovery guides, ROI frameworks, and event support materials.
Facilitate engaging, modular 30-minute training sessions with reinforcement exercises.
Run role-plays and teach-backs to validate message adoption.
Prepare the field for major launches, strategic initiatives, and RFPs.
Support key initiatives with targeted enablement.
Define and track enablement KPIs such as training completion, win/loss insights, and asset utilization.
Own the ongoing maintenance of all sales enablement collateral to ensure materials reflect current positioning, messaging, and product updates.

Requirements

What you’ll need

Minimum 3 years of experience in Sales Enablement, Product Marketing, or GTM roles within B2B SaaS.
Hands-on experience marketing U.S. healthcare technology or data solutions, with strong understanding of payer and healthcare ecosystem dynamics.
Understanding of complex, long sales cycles and multi-stakeholder buying committees, including executive, technical, and economic buyers.
Proven ability to translate product and GTM strategy into clear, compelling executive-level narratives and differentiated value stories.
Strong strategic thinking skills—able to synthesize market insights, product strategy, and customer needs into core sales enablement frameworks.
Demonstrated excellence in building sales-ready materials, including pitch decks, talk tracks, objection handling, and presentation assets that drive clarity and consistent execution.
Exceptional presentation, storytelling, and visual communication skills, with a high bar for clarity, structure, and message discipline.
Strong facilitation skills and executive presence, comfortable leading live training, role-plays, and teach-backs with senior sales audiences.
Comfort owning both content development and presentation execution in a high-growth, resource-constrained environment—hands-on and outcomes-driven.

Benefits

Comp & perks

Unlimited paid time off – recharge when you need it
Work from anywhere – flexibility to fit your life
Comprehensive health coverage – multiple plan options to choose from
Equity for every employee – share in our success
Growth-focused environment – your development matters here
Home office setup allowance – one-time support to get you started
Monthly cell phone allowance – stay connected with ease

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

sales enablementproduct marketingGTM strategytraining program designcontent developmentpresentation developmentnarrative developmentKPI trackingobjection handlingdata solutions

Soft Skills

strategic thinkingstorytellingvisual communicationfacilitationexecutive presencecollaborationclaritymessage disciplinetraining deliveryoutcomes-driven