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AAPC

Product Owner – Marketing

AAPC

Product Owner driving improvements for AAPC's marketing website aapc.com. Collaborating with cross-functional teams to deliver actionable backlog items and measurable outcomes.

Posted 6/19/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Run the day to day - lead agile rituals for marketing engineering workstreams (planning, backlog refinement, reviews/retros) across a global team.
  • Own, groom, and prioritize backlog for Marketing Engineering initiatives aligned to the Marketing PM’s roadmap.
  • Write detailed user stories, tasks, and acceptance criteria that accurately reflect business goals and user needs.
  • Partner with developers, stakeholders, UX/UI designers, Product, and content strategists to deliver initiatives end-to-end.
  • Support feature and content delivery for aapc.com, including templates, landing pages, navigation updates, conversion improvements, and technical SEO needs.
  • Act as the primary day-to-day liaison between Marketing Engineering and stakeholders in Marketing, the larger Product organization, Content, Design, and Engineering groups.
  • Help maintain strong agile/product hygiene (clear definitions of done/ready, healthy backlog, visible progress).

Requirements

What you’ll need
  • 5+ years experience as a Product Owner, Digital Project Manager, or similar delivery-focused role and comfort with technical product ownership
  • Demonstrated experience working within the software development lifecycle delivering digital experiences and running teams within agile framework
  • Savy with common delivery tools, including Jira/Confluence, Figma
  • Strong ability to translate goals into structured requirements, user stories, and acceptance criteria.
  • Excellent communication and stakeholder coordination skills.
  • Strong attention to detail and commitment to high-quality delivery.
  • Bonus points for experience running marketing sites, growth funnels and e-commerce chops, supporting CMS-driven marketing websites and/or martech ecosystems.

Benefits

Comp & perks
  • Comprehensive benefits package including medical, dental and vision insurance
  • Health Savings Account
  • Generous PTO and Holiday Pay
  • 401(k) retirement plan

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
agile methodologyuser storiesacceptance criteriabacklog managementdigital project managementtechnical product ownershipsoftware development lifecycleSEOCMSe-commerce
Soft Skills
communicationstakeholder coordinationattention to detailorganizational skillscollaboration