Membership Data Analytics Specialist

AAA

Membership Data Analyst performing statistical analysis and reporting to drive member acquisition and retention for AAA Club Alliance. Hybrid role with on-site requirements in Delaware and Ohio.

Posted 7/14/2026full-timeWilmington • Ohio • 🇺🇸 United StatesMid-LevelSenior💰 $65,059 - $94,783 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in statistical analysis, data modeling, and budget planning to drive membership growth and retention. Proficient in utilizing analytical tools and presenting insights to support strategic decision-making.

Highest-signal resume keywords

Statistical AnalysisData ModelingBudget PlanningPower BISQL

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Statistical Analysis TechniquesData AnalysisForecastingReport BuildingTrend Analysis

Soft Skills

Analytical SkillsProblem SolvingDecision-MakingCommunication SkillsPresentation Skills

Tools & Technologies

Power BIBigQuerySQLExcelTableau

Industry Keywords

Membership AcquisitionAudience RetentionMembership PenetrationDirect Mail AnalysisData Quality

Tech Stack

Tools & technologies

BigQuerySQLTableau

About the role

Key responsibilities & impact

Perform statistical analysis to identify variances, trends, and correlations in the areas of member demographics, purchasing behaviors, product utilization, membership penetration and audience retention rates.
Develop target audience models for membership acquisition and salvage campaigns based on data findings.
Assist in the membership budget planning, forecasting and reporting process.
Prepare narrative reports, charts, and illustrations that focus on key metrics such as member retention, attrition, promotion response, usage behaviors and trends.
Analyze membership data on a daily, weekly, monthly, quarterly and annual basis to identify trends in new and renewal performance across all sales channels.
Assess trends in membership renewal to reevaluate renewal program as needed.
Compile and analyze direct mail results to measure effectiveness.
Report findings, including recommendations, to senior leadership.
Study data to identify areas of improvement for leadership decision-making; draw conclusions and make recommendations based on analysis from multiple data sources.
Provide analytical support on a project basis to other business areas such as marketing to create and support membership acquisition and retention campaigns.
Ensure metrics are accurate by analyzing data and processes for anomalies and or data/quality issues.
Identify and resolve by coordinating with the appropriate business area regarding the source data.
Develop, schedule and oversee delivery of daily, weekly, monthly, quarterly and annual results and deliverables to satisfy executive leadership membership report needs.
Create and maintain process documentation, policies and procedures.
Protect and strengthen the AAA brand.
Perform other duties as assigned.

Requirements

What you’ll need

Bachelor’s degree in Information Management, Mathematics, Economies, Statistics, or related field preferred.
Minimum 3+ years of experience as a data analyst.
Strong analytical, problem solving and decision-making skills.
Budget planning, forecasting and report building experience.
Excellent communication and presentation skills.
Hands-on experience with Power BI, BigQuery, SQL, and Excel is required.
Experience with analytical and visualization tools such as Tableau or Power BI is required.
Knowledge of statistical analysis techniques required.
Ability to analyze reports and provide insights and trends to assist in the development of business plans to drive membership growth and retention.

Benefits

Comp & perks

Comprehensive health benefits package.
Up to three weeks of paid time off accrued during your first year.
Annual Bonus Plan.
401(K) plan with company match up to 7%.
Professional development opportunities and tuition reimbursement.
Paid time off to volunteer & company-sponsored volunteer events throughout the year.
Free AAA Premier Membership.
Health & Wellness Program.
Health Concierge Service.
Health & Life Insurance.
Short Term/Long Term Disability.
Medical, Dental, and Vision plan options.
Up to 2 weeks Paid parental leave.
2+ weeks of PTO within your first year.
Paid company holidays.
Company provided volunteer opportunities + 1 volunteer day per year.
Continual learning reimbursement up to $5,250 per year.