AAA

Market Generation Consultant

AAA

full-time

Posted on:

Origin:  • 🇺🇸 United States • Kansas, Oklahoma

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Job Level

SeniorLead

About the role

  • Own and manage relationships with agents and local sales leaders of our P&C Insurance distribution partners to drive profitable growth
  • Support partner agencies in expanding sales volume, identify and close new sales opportunities, and meet sales and revenue targets
  • Lead and coordinate Market Generation initiatives across region(s), including countrywide initiatives
  • Develops and maintains strong relationships with agents and influencing distribution partners to increase sales production
  • Owns relationship with agents and local sales leaders
  • Responsible for developing and implementing sales strategies to drive growth and business goals in their markets
  • Accountable for utilizing available tools for driving profitable growth (ex: discretionary budget, sales incentives)
  • Acts as a field subject matter expert in product and delivery in multiple distribution channels and across multiple regions or states
  • Territories could include complex or new state/club/channel combinations
  • Drive agent adoption of product enhancements, initiates audits, and develops/implements methods to improve performance
  • Primary product and market expert on industry, competitor activity, and agent experience; identifies market trends and agent needs and communicates product or market opportunities to drive business strategy
  • Works with distribution partners to identify root causes and resolves issues; often times involving working with multiple cross-functional departments to drive solutions (underwriting, claims, and customer service)
  • Working with partners, develops and implements sales strategies and incentives to support product strategy and maximize growth opportunity
  • Own cross functional relationship to share wins and opportunities with partners driving growth in other channels in the same territory
  • Uses a structured approach with the ability to be agile to accommodate changes in business priorities
  • Utilizes iterative processes that will develop and grow with the business
  • Uses a structured process for launching training sessions and workshops in the field that drive key KPIs (e.g., new, renewal, retention, AWP business)
  • Spends face to face time, onboarding new agents, including training on product, systems, state specific guidelines and conduct quote review
  • Utilize internal, and rater based data to identify opportunities to improve agencies efficiencies and effectiveness
  • Example tactics include developing and conducting sales training and incentives, collaborating with sales leadership, and driving adoption of our insurance products and services independently
  • Drives and consults on overall business strategy and messaging to create value, maximize growth, and improve the business performance of our distribution partners.

Requirements

  • Bachelor degree or equivalent education and experience
  • A valid driver's license and insurable driving record or alternative transportation to safely travel between sites is required
  • 10+ years of outside business to business sales experience or experience in property and casualty insurance sales, product management, or related role
  • Advanced knowledge of the property and casualty insurance industry
  • Great communication with product, operations, and marketing teams
  • Ability to plan and execute sales calls and presentations to customers to include capturing business from competitors
  • Able to cover large geographical sales territory (overnight travel required)
  • Travel required, more than 50%
  • Master of Business Administration (MBA)
  • CPCU
  • Analytical & Problem-Solving skills (working with agency and industry data)
  • Sensitivity and ability to effectively deal with cross-cultural diversity; capability of managing managers and people from remote sites; proven leadership skills.
  • Interpersonal skills to manage conflict and negotiate vendor and cross functional issues
  • Competency to identify project scope and impact of strategies, tactics and decisions on overall business
  • Actively shapes our company culture (e.g., supporting employee resource groups, mentoring employees, volunteering, joining cross-functional projects)
  • Champions our cultural norms (e.g., willing to have cameras when it matters: helping onboard new team members, building relationships, etc.)
  • Demonstrates a company ownership mindset, thinking beyond boundaries of their own area
  • Travels as needed for role, including divisional / team meetings and other in-person meetings
  • Fulfills business needs, which may include investing extra time, helping other teams, etc